Story Transcript
Dior
Good morning, My name is Suphissara Phiphit, Wannapha Kumboo,Khunnapat Pichetworawut, Panita Tangsakha, Natthadet Sornkhammee We're here today to talk to you about Dior. Dior is Commonly known as Diyor or Dior is a luxury company From France So let's start with history of Dior roughly.
Christian Dior
1946 Paris , France
The president is a French businessman, Bernard Arno, the leader of the LVMH group. The most luxurious business group in the world By the designer Christieong Diyor Currently, the design and sells both clothing, leather, jewelry, shoes, watches, perfume, cosmetics, skin care products. And including Otkutur under the name Christieong Diyor Otkutur Operations across the country and regions serving the world.As of 2018, a total of 84,981 employees
Pietro Beccari
30 Avenue Montaigne, Paris, France
PHILOSOPHY to create lasting beauty and youthful skin To make women more beautiful nowadays and long time.
100B
Revenue Christian Dior S.E annual revenue for 2021 was $75.973B, Christian Dior S.E annual revenue for 2020 was $51.005B Christian Dior S.E annual revenue for 2019 was $60.11B
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Christian Dior recorded revenue of 64.2 billion euros in 2021, up 44% compared to 2020 and up 20% compared to 2019. Organic revenue growth was 36% compared to 2020 and 14% compared to 2019. The performance for the year confirms a return to strong growth momentum following the severe disruption to the first half of 2020 resulting from the global pandemic.
Company's main competitors
Leader of LVMH Group, the most luxurious business group in the world, in which Dejor holds 42.36% and 59.01% voting rights in LVMH
Company’s partnership
Company's Marketing กลยุทธ์หลักของบริษัทเราสำหรับปีนี้ Strategies
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1) marketing for luxury brands is focused on a specific audience.
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2)focused on luxury beauty.
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3) focused on clothing items that make immediate reference to this brand
Company's product and services Next I will talk about company’s product and services. Currently designing and selling clothing, leather goods, accessories, shoes, watches, perfumes, cosmetics, skin care products.
Finally, I would like to say that each company's product portfolio The prestigious business group is Dior. This is a personal care business group, cosmetics and products. Some important events that help Dior grow to become a famous French product leader to every day. And this is all of Dior Let's finish the presentation. Any questions? Thank you for your attention.
Member Suphissara Phiphit 011 Wannapha Kumboo 016 Khunnapat Pichetworawut 030 Panita Tangsakha 055 Natthadet Sornkhammee 056