Marketing Portfolio
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Table of Contents
01 Marketing Services ------------------------------- 3
02 Marketing Statistics ------------------------------ 9
03 Results ------------------------------------------------ 15
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Interior Marketing Group is the largest luxury real estate design and marketing firm in the United States.
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marketing services
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Instagram Story / Reel “Property tour” of listing on Instagram Stories or 30-second Instagram Reel, featured on IMG’s IG account to over 122k followers. *Complimentary with select IMG luxe staging packages
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Social Media Posts Featured static post on IMG’s Instagram feed to over 122k followers including property photo with tags to property and listing agents, which stays live on our Instagram account indefinitely. *Complimentary with select IMG luxe staging packages
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Email Newsletter Inclusion in IMG’s monthly e-newsletters featuring property photo, details, and listing information sent to over 20K of NYC’s top brokers. *Complimentary with select IMG luxe staging packages
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Photography Photoshoot with IMG in-house photographer and photo stylist. Includes photo editing and up to 25 images of property interiors and exterior with a minimum of 5 editorial-quality images. Starting at $2500
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Press & TV Outreach Proactive pitching to top media domestic and global outlets including WSJ, Forbes, New York Times, Architectural Digest, Vogue, Elle Décor, and more. Pitching to IMG’s media contacts for TV opportunities such as CBS Living Large and NBC Open House. Starting at $2,500
Sara Gore
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IMG has the largest social and marketing presence in the real estate and design industry.
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marketing statistics
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Great Staging Only Works If People See It IMG ranks #1 by Reach, Share of Voice, and Ad Value
19.51%
76.55%
3% 1 . 1 % 8 8 1. 4% 0.9
Total Share of Voice of all articles mentioning the staging firm YTD 2022
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Largest Marketing Reach Reach on social media
132K
Reach through email marketing
55K
newsletter subscribers
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Largest Social Presence in the Design & Staging Industry IMG VS OTHER STAGING COMPANIES (FOLLOWERS)
IMG has the most Follower reach of any staging company in the industry
142% MORE FOLLOWERS than any stager in the industry
IMG VS OTHER STAGING COMPANIES (AVERAGE VIEWS PER POST)
IMG video content receives on average 23.6K views per post while our competitors average 3.2k views per post
152% MORE VIEWS than our competitors
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Listing Feature Opportunities
82.9 MILLION MONTHLY SITE VISITS
76.7K SUBSCRIBERS
2.68 MILLION VIEWERS
Selected Press
14 • Exposure for your listing, that no other firm can match
Sarah Jessica Parker’s former NYC home seeks new owner for $5.5M
Exclusive: This $33 Million Penthouse Is Tallest on NYC’s Upper East Side
A Former Disney Ranch Lists for $61 Million, New York City Sales Slump, and More Real Estate News
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84% faster means your listing spends fewer days on the market, providing the highest return on investment.
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84% Faster High-end design + targeted marketing means your listing sells faster than the market average.
Luxury market average days on market
= 522 DAYS IMG average days on market
= 86 DAYS
NEW YORK CITY HAMPTONS FLORIDA LOS ANGELES CONNECTICUT DENVER SEATTLE CHICAGO
Award winning interior design firm as seen in:
877.860.5735 |
[email protected]