Story Transcript
ST
1 EP
Build
ST
2 P E
Connect
ST
3 P E
Grow
A ROADMAP TO YOUR
SUCCESS
A BRIEF ABOUT US MakanE’s core principles were shaped with a profound aim to help businesses grow and expand their revenue through the power of e-commerce. MakanE is an e-commerce platform, founded in early 2020, offering e-commerce solutions that include building online stores, mobile apps and growth support to all our partners by operating across the MENA region. With a mission to support businesses, MakanE gives the power to its clients to sell anywhere and to anyone.
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WE KNOW HOW YOU FEEL AS A BUSINESS OWNER
We know how important it is for you to see your business grow. We also understand the challenges that you might face; it is not always easy to designate someone to lead the business on your behalf, because it’s risky, and this choice resonates with uncertainty.
How do we know? Because we've been through it. We value your time and we realize how
busy
you
are
while
managing every aspect of your business such as dealing with clients, providers, managing your inventory, etc.
No one was born an expert in e-commerce, so it’s fine to feel nervous, and that’s why we’re here to help.
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COMMITTED TO ADDING VALUE We are committed to being your partner throughout the journey by assigning
real
employees to help you grow your business in every step and here’s how:
Our employees will help you build your store; they are specialists who are part of the onboarding team and will be flexible enough to understand your needs and most importantly; save your time. When your store is ready, the growth team will help you run multiple online campaigns to sell your products and benefit from the world of e-commerce. This is what makes us unique in the market, because no one else offers that. What we offer is an advanced ecosystem, and a safe network for you to rely on. Our offering is simple, with easy features to understand: you will not be overwhelmed.
FACTS
ABOUT THE E-COMMERCE IN THE MIDDLE EAST
2017
In 2020, the Middle East was the
2018
fastest growing region in the
2019
global
2020
market,
achieving a growth rate of 35%.
20$ Billion By
2021
2025,
the
MENA
region’s
e-commerce sales are expected to
2022
exceed the $35 billion mark.
2023
E-commerce will be the fastest
2024
eCommerce Revenue
e-commerce
2025
x10 TIMES
20%
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35$ Billion
growing sector in the Middle East for this decade.
On average, MakanE’s clients get an annual revenue of 10x more than the initial cost of their subscriptions.
20% of MakanE’s clients have opened an additional online store branch with us.
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TIP Be Clear! Always Define Your Objectives.
Connect Your Physical Business With The Ultimate Potential Of E-Commerce
PHYSICAL STORE
A Customizable online store
Human Employees that support you
Marketing Advisory and support
Connect with payment & delivery providers
NEW ONLINE CUSTOMERS
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TIP Be Part Of Something New And Innovative; Be Part Of MakanE’s Family
YOUR JOURNEY STARTS HERE WITH 3 SIMPLE STEPS
Connect With Suitable Providers
3 EP
ST
Build Your MakanE Store
2 EP
ST
ST
1 EP
Grow Your Business
Your Complete Journey With MakanE YOU’LL NEVER BE ALONE
Onbording Team
Brand your store & upload your products
Meet the onboarding team
Add clear business information
Advisory services about payment & delivery Select suitable providers for your business
Get your first training Launch your first campaign Begin your roadmap to success
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Growth Team
Meet the growth team
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STEP 1 Build your store You’ll become part of the family the minute you decide to join our platform. Everything begins with your online presence, and your online store is a starting point for your customers to view and order at anytime.
TIP Be Patient While Creating Your Store, Because It Represents Your Brand’s Unique Identity To Your Customers.
Step 1 Build your store
IN BRANDING You can:
Select from our different themes
Upload your own logos and banners, and design the headlines
Select your favorite type of font
Step 1 Build your store
NOW, YOU NEED TO CLARIFY
YOUR STORE’S INFORMATION By:
Defining your opening hours
Defining promotions & advertising banners
Editing your customers’ checkout experience
Step 1 Build your store
YOUR STORE’S ALMOST DONE!
IT’S TIME TO UPLOAD YOUR PRODUCTS We will make sure everything is in its right place and order by helping you:
Upload photos and descriptions of all the products that you want to sell
Define your menus, pages, & disclaimers
Define the prices that you want to charge
Select the language, currency, branches & locations
Define your promotions by selecting which products you like to be highlighted & sold more frequently
Set up your tax options
Step 1 Build your store
ALL DONE WITH THE FIRST STEP! IN THIS STEP, OUR ONBOARDING TEAM
WILL
THEY WILL NOT
Explain the basic requirements
Launch your store without your
to build your online store.
approval.
Suggest the best payment and delivery provider for you, and explain the official documents required for the activation.
Activate your store before they ensure it meets the quality that your
potential
customers
expect and to do that:
Give you tips and advice on how to prepare the content (how to take
and
send
high-quality
images for your products.) Build and prepare your online store.
01
online store.
high-quality photos.
02
They’ll need the
03
They’ll need a minimum
Fix any notes or comments and add any missing details to your
They’ll need
correct prices for your products.
of 5 to maximum 250 items to be displayed.
Note: We will follow up with you in every step of the onboarding process.
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STEP 2
Connect with suitable providers Now, you will decide how your products will be delivered and how your payments will be collected.
Step 2 Connect with suitable providers
IN DELIVERY You can:
Choose between several providers and select the best one that fits your city’s requirements
Specify the shipping rates for your customers
Select the most suitable delivery hours for your customers
Step 2 Connect with suitable providers
IN ONLINE PAYMENT You can:
MakanE helps you choose from different payment providers.
We’ll also help you set up your store’s favorite payment methods; you may choose either cash-on-delivery or any other available online payment options in your store.
Our employees will provide you with tips & guidance throughout the selection process, and we will do it transparently; because MakanE does not profit from those third parties. An extra feature for restaurants: You can add and edit the pick-up & dine-in details.
TIP We Are Humans, & No One Is Exempted From Doing Mistakes; That’s Why We’ve Dedicated A Customer Support Team To Help You.
STEP 3
Grow your business This is where the magic happens The creation of the website is only the beginning. We will be part of the process; and we’ll help you grow your business. The growth team will collaborate with you and train you on how to manage your online store and fulfill your orders. With our help, you will be able to prepare your store & launch online campaigns on every other social media platform.
Step 3 Grow your business
WHO IS THE
GROWTH TEAM They are digital marketing experts and will advise you on how to increase your online sales and presence through innovative marketing campaigns. Each of them manages around 50-70 clients from different industries, they have wide knowledge about the e-commerce market and how to link your business with your customers. This team is always ready to provide a solution for any challenge that arises along the way.
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Step 3 Grow your business
THE GROWTH TEAM
WILL HELP YOU RUN YOUR ONLINE MARKETING CAMPAIGNS By advising you on how to run the best & most profitable marketing campaigns.
OPTIMIZE TO SELL ONLINE & CUSTOMIZE YOUR PROMOTIONS By connecting your social media accounts to your online store, and by using our SEO tools to appear on Google’s search results.
GET FULL CONTROL OF YOUR RESULTS By having full access to your customers’ analytics to control your store’s performance in terms of orders, promotions, etc.
COMMUNICATE WITH YOUR CUSTOMERS By sending them the latest emails, offers, or announcements, and by using the live chat widget to engage your customers and build a better connection with them.
MANAGE YOUR STORE WITH OUR APPS By using the MakanE+ fulfillment app to gain full control over your orders in real-time, and by encouraging your customers to buy using your store’s mobile app.
Remember: You will receive monthly calls aimed at providing you with advice, tips, and recommendations to help you run effective digital marketing campaigns.
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Step 3 Grow your business
GROWTH TEAM’S SERVICES WHAT WE DO OFFER
WHAT WE DON’T OFFER
Marketing advisory
We do not provide physical
We’ll provide you with insightful recommendations on how to run effective campaigns & understand the required details to make them successful, and that includes identifying your targeted customers, suitable budgets and channels, etc.
visits, we’re efficient and we make sure all customers benefit from
We’ll help you set up all the needed requirements to enhance the efficiency of your social media pages. In regards to Google & SEO, we’ll provide you with the necessary advice that will help you become eligible to appear on Google’s search results.
maximum
time
dedicated to them.
We do not run campaigns on your
Social media & SEO settings
the
behalf.
customers
We
make
help the
our right
decisions on how to run their online campaigns.
Once you approve your store, you will receive a welcome call from your assigned specialist within the first 5 working days of sending your approval.
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Putting It All Together
What makes us unique and different from the competition is our: Growth service Bilingual stores Onboarding service Real employees to help you Marketing advisory Easy-to-use platform Consumer analytics Promotions & discounts Live chat
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TIP The Key To Understanding Every Detail Is To Cooperate With Your Growth Specialist.
TECHNICAL FEATURES Technologies Protect data, accounts, and workloads from unauthorized access AWS web hosting SSL certificate Web application firewall S3 Storage Auto-scalable infrastructure Reliable infrastructure Micro-services model Orders Management MakanE+: Orders management mobile app View orders in real-time Search/sort/filter your orders Update orders' statuses Orders' custom fields Themes & Branding Apply your branding Design and customize banners Change your store fonts Customize store appearance mode (dark/light) Delivery Delivery integrations (More than 18 delivery companies) Easy activation of delivery companies Dine-in delivery method Pick-up delivery method More storefront configurations Multiple branches management Bilingual interface Add staff accounts Configure permissions for your staff Customize your store’s wording Define opening/closing hours View analytics and statistics Define terms and conditions pages
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Catalog Bulk upload your products Products classifications Unlimited number of products Customize product URL Configure the appearance of the out of stock products Customized Banner in product details screen Apply VAT settings
Promotions & Offers Coupon codes Free delivery offer Happy Hour Giveaways QR Code Statistics for a coupon code usage Schedule promotions Limited offers for specific products/categories
Payment Bank transfer Cash on delivery Online payment (+20 payment gateway) Additional currencies for the store Specify cart's custom fee Refund orders E-wallet integration
Marketing Tools Facebook pixel Google Analytics Tiktok pixel Snapchat pixel Hotjar Email marketing Facebook domain verification
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THIS BLUEPRINT IS
YOUR ROADMAP TO SUCCESS IN THE WORLD OF E-COMMERCE
NO W, it’ sy
r ou CONTACT US!
Visit our website
www.MakanE.com