Roadmap to your success_ENG_ PRINTING Flipbook PDF


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ST

1 EP

Build

ST

2 P E

Connect

ST

3 P E

Grow

A ROADMAP TO YOUR

SUCCESS

A BRIEF ABOUT US MakanE’s core principles were shaped with a profound aim to help businesses grow and expand their revenue through the power of e-commerce. MakanE is an e-commerce platform, founded in early 2020, offering e-commerce solutions that include building online stores, mobile apps and growth support to all our partners by operating across the MENA region. With a mission to support businesses, MakanE gives the power to its clients to sell anywhere and to anyone.

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www.MakanE.com

WE KNOW HOW YOU FEEL AS A BUSINESS OWNER

We know how important it is for you to see your business grow. We also understand the challenges that you might face; it is not always easy to designate someone to lead the business on your behalf, because it’s risky, and this choice resonates with uncertainty.

How do we know? Because we've been through it. We value your time and we realize how

busy

you

are

while

managing every aspect of your business such as dealing with clients, providers, managing your inventory, etc.

No one was born an expert in e-commerce, so it’s fine to feel nervous, and that’s why we’re here to help.

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COMMITTED TO ADDING VALUE We are committed to being your partner throughout the journey by assigning

real

employees to help you grow your business in every step and here’s how:

Our employees will help you build your store; they are specialists who are part of the onboarding team and will be flexible enough to understand your needs and most importantly; save your time. When your store is ready, the growth team will help you run multiple online campaigns to sell your products and benefit from the world of e-commerce. This is what makes us unique in the market, because no one else offers that. What we offer is an advanced ecosystem, and a safe network for you to rely on. Our offering is simple, with easy features to understand: you will not be overwhelmed.

FACTS

ABOUT THE E-COMMERCE IN THE MIDDLE EAST

2017

In 2020, the Middle East was the

2018

fastest growing region in the

2019

global

2020

market,

achieving a growth rate of 35%.

20$ Billion By

2021

2025,

the

MENA

region’s

e-commerce sales are expected to

2022

exceed the $35 billion mark.

2023

E-commerce will be the fastest

2024

eCommerce Revenue

e-commerce

2025

x10 TIMES

20%

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35$ Billion

growing sector in the Middle East for this decade.

On average, MakanE’s clients get an annual revenue of 10x more than the initial cost of their subscriptions.

20% of MakanE’s clients have opened an additional online store branch with us.

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TIP Be Clear! Always Define Your Objectives.

Connect Your Physical Business With The Ultimate Potential Of E-Commerce

PHYSICAL STORE

A Customizable online store

Human Employees that support you

Marketing Advisory and support

Connect with payment & delivery providers

NEW ONLINE CUSTOMERS

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TIP Be Part Of Something New And Innovative; Be Part Of MakanE’s Family

YOUR JOURNEY STARTS HERE WITH 3 SIMPLE STEPS

Connect With Suitable Providers

3 EP

ST

Build Your MakanE Store

2 EP

ST

ST

1 EP

Grow Your Business

Your Complete Journey With MakanE YOU’LL NEVER BE ALONE

Onbording Team

Brand your store & upload your products

Meet the onboarding team

Add clear business information

Advisory services about payment & delivery Select suitable providers for your business

Get your first training Launch your first campaign Begin your roadmap to success

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Growth Team

Meet the growth team

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STEP 1 Build your store You’ll become part of the family the minute you decide to join our platform. Everything begins with your online presence, and your online store is a starting point for your customers to view and order at anytime.

TIP Be Patient While Creating Your Store, Because It Represents Your Brand’s Unique Identity To Your Customers.

Step 1 Build your store

IN BRANDING You can:

Select from our different themes

Upload your own logos and banners, and design the headlines

Select your favorite type of font

Step 1 Build your store

NOW, YOU NEED TO CLARIFY

YOUR STORE’S INFORMATION By:

Defining your opening hours

Defining promotions & advertising banners

Editing your customers’ checkout experience

Step 1 Build your store

YOUR STORE’S ALMOST DONE!

IT’S TIME TO UPLOAD YOUR PRODUCTS We will make sure everything is in its right place and order by helping you:

Upload photos and descriptions of all the products that you want to sell

Define your menus, pages, & disclaimers

Define the prices that you want to charge

Select the language, currency, branches & locations

Define your promotions by selecting which products you like to be highlighted & sold more frequently

Set up your tax options

Step 1 Build your store

ALL DONE WITH THE FIRST STEP! IN THIS STEP, OUR ONBOARDING TEAM

WILL

THEY WILL NOT

Explain the basic requirements

Launch your store without your

to build your online store.

approval.

Suggest the best payment and delivery provider for you, and explain the official documents required for the activation.

Activate your store before they ensure it meets the quality that your

potential

customers

expect and to do that:

Give you tips and advice on how to prepare the content (how to take

and

send

high-quality

images for your products.) Build and prepare your online store.

01

online store.

high-quality photos.

02

They’ll need the

03

They’ll need a minimum

Fix any notes or comments and add any missing details to your

They’ll need

correct prices for your products.

of 5 to maximum 250 items to be displayed.

Note: We will follow up with you in every step of the onboarding process.

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STEP 2

Connect with suitable providers Now, you will decide how your products will be delivered and how your payments will be collected.

Step 2 Connect with suitable providers

IN DELIVERY You can:

Choose between several providers and select the best one that fits your city’s requirements

Specify the shipping rates for your customers

Select the most suitable delivery hours for your customers

                       

Step 2 Connect with suitable providers

IN ONLINE PAYMENT You can:

MakanE helps you choose from different payment providers.

We’ll also help you set up your store’s favorite payment methods; you may choose either cash-on-delivery or any other available online payment options in your store.

Our employees will provide you with tips & guidance throughout the selection process, and we will do it transparently; because MakanE does not profit from those third parties. An extra feature for restaurants: You can add and edit the pick-up & dine-in details.

         

           

                           

TIP We Are Humans, & No One Is Exempted From Doing Mistakes; That’s Why We’ve Dedicated A Customer Support Team To Help You.

STEP 3

Grow your business This is where the magic happens The creation of the website is only the beginning. We will be part of the process; and we’ll help you grow your business. The growth team will collaborate with you and train you on how to manage your online store and fulfill your orders. With our help, you will be able to prepare your store & launch online campaigns on every other social media platform.

Step 3 Grow your business

WHO IS THE

GROWTH TEAM They are digital marketing experts and will advise you on how to increase your online sales and presence through innovative marketing campaigns. Each of them manages around 50-70 clients from different industries, they have wide knowledge about the e-commerce market and how to link your business with your customers. This team is always ready to provide a solution for any challenge that arises along the way.

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Step 3 Grow your business

THE GROWTH TEAM

WILL HELP YOU RUN YOUR ONLINE MARKETING CAMPAIGNS By advising you on how to run the best & most profitable marketing campaigns.

OPTIMIZE TO SELL ONLINE & CUSTOMIZE YOUR PROMOTIONS By connecting your social media accounts to your online store, and by using our SEO tools to appear on Google’s search results.

GET FULL CONTROL OF YOUR RESULTS By having full access to your customers’ analytics to control your store’s performance in terms of orders, promotions, etc.

COMMUNICATE WITH YOUR CUSTOMERS By sending them the latest emails, offers, or announcements, and by using the live chat widget to engage your customers and build a better connection with them.

MANAGE YOUR STORE WITH OUR APPS By using the MakanE+ fulfillment app to gain full control over your orders in real-time, and by encouraging your customers to buy using your store’s mobile app.

Remember: You will receive monthly calls aimed at providing you with advice, tips, and recommendations to help you run effective digital marketing campaigns.

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Step 3 Grow your business

GROWTH TEAM’S SERVICES WHAT WE DO OFFER

WHAT WE DON’T OFFER

Marketing advisory

We do not provide physical

We’ll provide you with insightful recommendations on how to run effective campaigns & understand the required details to make them successful, and that includes identifying your targeted customers, suitable budgets and channels, etc.

visits, we’re efficient and we make sure all customers benefit from

We’ll help you set up all the needed requirements to enhance the efficiency of your social media pages. In regards to Google & SEO, we’ll provide you with the necessary advice that will help you become eligible to appear on Google’s search results.

maximum

time

dedicated to them.

We do not run campaigns on your

Social media & SEO settings

the

behalf.

customers

We

make

help the

our right

decisions on how to run their online campaigns.

Once you approve your store, you will receive a welcome call from your assigned specialist within the first 5 working days of sending your approval.

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Putting It All Together

   What makes us unique and different from the competition is our: Growth service Bilingual stores Onboarding service Real employees to help you Marketing advisory Easy-to-use platform Consumer analytics Promotions & discounts Live chat

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TIP The Key To Understanding Every Detail Is To Cooperate With Your Growth Specialist.

TECHNICAL FEATURES Technologies Protect data, accounts, and workloads from unauthorized access AWS web hosting SSL certificate Web application firewall S3 Storage Auto-scalable infrastructure Reliable infrastructure Micro-services model Orders Management MakanE+: Orders management mobile app View orders in real-time Search/sort/filter your orders Update orders' statuses Orders' custom fields Themes & Branding Apply your branding Design and customize banners Change your store fonts Customize store appearance mode (dark/light) Delivery Delivery integrations (More than 18 delivery companies) Easy activation of delivery companies Dine-in delivery method Pick-up delivery method More storefront configurations Multiple branches management Bilingual interface Add staff accounts Configure permissions for your staff Customize your store’s wording Define opening/closing hours View analytics and statistics Define terms and conditions pages

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Catalog Bulk upload your products Products classifications Unlimited number of products Customize product URL Configure the appearance of the out of stock products Customized Banner in product details screen Apply VAT settings

Promotions & Offers Coupon codes Free delivery offer Happy Hour Giveaways QR Code Statistics for a coupon code usage Schedule promotions Limited offers for specific products/categories

Payment Bank transfer Cash on delivery Online payment (+20 payment gateway) Additional currencies for the store Specify cart's custom fee Refund orders E-wallet integration

Marketing Tools Facebook pixel Google Analytics Tiktok pixel Snapchat pixel Hotjar Email marketing Facebook domain verification

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THIS BLUEPRINT IS

YOUR ROADMAP TO SUCCESS IN THE WORLD OF E-COMMERCE

NO W, it’ sy

r ou CONTACT US!

Visit our website

www.MakanE.com

Get in touch

Social

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