Story Transcript
YOUR SELLER’S GUIDE
we actually do things differently.
278 Dawlish Avenue April 3rd, 2023 Brian Monteith
278 Dawlish Avenue April 3rd, 2023 Brian Monteith
DAVID FLEMING BROKER, BOSLEY - TORONTO REALTY GROUP INC.
MEET THE TEAM. D
avid Fleming is the Broker of Record of Bosley – Toronto Realty Group but also the name behind one of Toronto’s most infamous real estate website, Toronto Realty Blog. What started as a passion project and attempt to “be different” back in 2006, ended up changing organized real estate forever, helping to usher a new generation of real estate insights, technologies, and agents into an industry that so badly needed a refresh! Writing three to four blog posts per week, every week, for sixteen years, David has met his objective to empower and educate the consumer while providing a forum for Torontonians to talk all things real estate, any time the mood strikes. David is proud to have been Bosley Real Estate’s number-one agent for the last seven years but even
prouder to have seen Richard and Christopher included in Bosley’s prestigious “Top Ten” and see both Matthew and Tara win the “Rookie of the Year” in their respective first years in the industry. Now an industry veteran approaching two decades in the business, David has built the Toronto Realty Group to allow him to work with his existing clients, as well as new clients, without sacrificing the level of service. At the same time, David has been able to work with Richard, Christopher, Matthew, and Tara, and their clients, to the benefit of the entire team. Born and raised in Toronto, David attended both elementary and high school not too far from Bosley Real Estate’s corporate head office in Leaside, and currently calls nearby Bennington Heights “home.”
DAVID FLEMING BROKER, BOSLEY - TORONTO REALTY GROUP INC.
MEET THE TEAM. D
avid Fleming is the Broker of Record of Bosley – Toronto Realty Group but also the name behind one of Toronto’s most infamous real estate website, Toronto Realty Blog. What started as a passion project and attempt to “be different” back in 2006, ended up changing organized real estate forever, helping to usher a new generation of real estate insights, technologies, and agents into an industry that so badly needed a refresh! Writing three to four blog posts per week, every week, for sixteen years, David has met his objective to empower and educate the consumer while providing a forum for Torontonians to talk all things real estate, any time the mood strikes. David is proud to have been Bosley Real Estate’s number-one agent for the last seven years but even
prouder to have seen Richard and Christopher included in Bosley’s prestigious “Top Ten” and see both Matthew and Tara win the “Rookie of the Year” in their respective first years in the industry. Now an industry veteran approaching two decades in the business, David has built the Toronto Realty Group to allow him to work with his existing clients, as well as new clients, without sacrificing the level of service. At the same time, David has been able to work with Richard, Christopher, Matthew, and Tara, and their clients, to the benefit of the entire team. Born and raised in Toronto, David attended both elementary and high school not too far from Bosley Real Estate’s corporate head office in Leaside, and currently calls nearby Bennington Heights “home.”
RICHARD MCNUTT REALTOR, BOSLEY - TORONTO REALTY GROUP INC.
MATTHEW MORRISON REALTOR, BOSLEY - TORONTO REALTY GROUP INC.
R
ichard’s three decades in the Toronto real estate industry have resulted in him holding one of the best reputations among his 70,000 colleagues in the business. A consummate professional, Richard garners a level of respect that is saved for very few in the industry, and his name and face have been known to open doors and start conversations where others would not succeed.
Richard is known for his sharp, quick, and often blunt assessment of all things real estate, but is also among the kindest and most helpful real estate agents you’ll find. It’s a delicate balance that few, if any, can pull off, but it’s what has kept clients coming back for thirty years. Originally from Nova Scotia, Richard arrived in Toronto to find success in modelling and equestrian, and still rides horses to this day. He also breeds love birds – that’s no joke, and no pun. Ask him about it, and he’ll happily show you pictures!
M
atthew cut his teeth in the Toronto business scene by spending four years working in wealth management at the Bank of Montreal, honing his customer service skills along the way. After deciding that his energetic, excitable nature would be a better fit in a fast-paced, dynamic market with a more unique product, Matthew came to realize that real estate was a perfect fit. Matthew joined the Toronto Realty Group and found immediate success, becoming an asset to the existing agents, their business, and their clientele, while also finding that new clients, whether friends or colleagues from his past, or complete strangers at an open house,
were drawn to his lively personality and passion for real estate. No stranger to hard-work, Matthew would describe himself as the real estate equivalent to a “third-line winger in hockey,” happy to dig pucks out of the corner, block a shot with his body, or win a much-needed faceoff. Matthew can always be found going the proverbial extra mile, whether it’s for his client, or another TRG team member’s. Matthew Morrison’s favourite trivia question is likely to be: “Who was my baseball coach when I was an impressionable 15-year-old?” The answer: none other than David Fleming.
CHRIS CANSICK BROKER, BOSLEY - TORONTO REALTY GROUP INC.
TARA AMINA REALTOR, BOSLEY - TORONTO REALTY GROUP INC.
C
hris is another born-and-raised Leasider, having attended Bessborough Public School and Leaside High School, eventually venturing out to the University of Guelph to obtain a Bachelor of Commerce, and eventually to the University of Western Ontario to complete a Masters in Business Administration.
analysis makes him a huge asset to any real estate buyer or seller. Chris is an avid real estate investor, having purchased his first triplex in his early-20’s. Always on the lookout for a great real estate deal, Chris’ truly giving and caring nature makes it far more likely that he’ll call a client to whom he can present the opportunity, than to jump on it himself.
While Chris gained incredible marketing insights during his time working at Mirvish Media, it’s actually market analysis that’s his strong suit. Always ready to draw a graph or chart on the whiteboard to explain ‘price inelasticity’ to a group of mildly-interested onlookers, Chris’ passion for economics and statistical
Approaching ten years in the industry, Chris has firmly cemented himself in Bosley Real Estate’s prestigious “Top Ten” and has earned a level of respect among his peers in organized real estate that is only reserved for the most professional and most hard-working in the business.
T
ara has been surrounded by a family network of residential developers during her childhood, Tara has grown to see some of the most difficult tasks in real estate as a path of least resistance. Armed with a rolodex filled with every conceivable contact needed in the world of real estate, Tara entered the industry with authority. Tara might not look like the kind of person who can fluently speak five languages, but ask her to discuss your real estate needs in German, French, Spanish, or Farsi, and she will happily oblige! Gaining valuable marketing experience working for Liebherr for four years, Tara’s corporate journey took her all across the world, through different business cultures,
interacting with individuals of all ages and backgrounds, which has helped her to flourish in a city like Toronto which is known as one of the most multi-cultural cities in the world. Having spent six months literally stranded on an island in Philippines at the onset of the pandemic, and having to barter for goods and services, Tara is able to negotiate real estate transactions in Toronto with relative ease. Always smiling, even on the rainiest of days, Tara is truly the breath of fresh air that every real estate team needs!
RICHARD MCNUTT REALTOR, BOSLEY - TORONTO REALTY GROUP INC.
MATTHEW MORRISON REALTOR, BOSLEY - TORONTO REALTY GROUP INC.
R
ichard’s three decades in the Toronto real estate industry have resulted in him holding one of the best reputations among his 70,000 colleagues in the business. A consummate professional, Richard garners a level of respect that is saved for very few in the industry, and his name and face have been known to open doors and start conversations where others would not succeed.
Richard is known for his sharp, quick, and often blunt assessment of all things real estate, but is also among the kindest and most helpful real estate agents you’ll find. It’s a delicate balance that few, if any, can pull off, but it’s what has kept clients coming back for thirty years. Originally from Nova Scotia, Richard arrived in Toronto to find success in modelling and equestrian, and still rides horses to this day. He also breeds love birds – that’s no joke, and no pun. Ask him about it, and he’ll happily show you pictures!
M
atthew cut his teeth in the Toronto business scene by spending four years working in wealth management at the Bank of Montreal, honing his customer service skills along the way. After deciding that his energetic, excitable nature would be a better fit in a fast-paced, dynamic market with a more unique product, Matthew came to realize that real estate was a perfect fit. Matthew joined the Toronto Realty Group and found immediate success, becoming an asset to the existing agents, their business, and their clientele, while also finding that new clients, whether friends or colleagues from his past, or complete strangers at an open house,
were drawn to his lively personality and passion for real estate. No stranger to hard-work, Matthew would describe himself as the real estate equivalent to a “third-line winger in hockey,” happy to dig pucks out of the corner, block a shot with his body, or win a much-needed faceoff. Matthew can always be found going the proverbial extra mile, whether it’s for his client, or another TRG team member’s. Matthew Morrison’s favourite trivia question is likely to be: “Who was my baseball coach when I was an impressionable 15-year-old?” The answer: none other than David Fleming.
CHRIS CANSICK BROKER, BOSLEY - TORONTO REALTY GROUP INC.
TARA AMINA REALTOR, BOSLEY - TORONTO REALTY GROUP INC.
C
hris is another born-and-raised Leasider, having attended Bessborough Public School and Leaside High School, eventually venturing out to the University of Guelph to obtain a Bachelor of Commerce, and eventually to the University of Western Ontario to complete a Masters in Business Administration.
analysis makes him a huge asset to any real estate buyer or seller. Chris is an avid real estate investor, having purchased his first triplex in his early-20’s. Always on the lookout for a great real estate deal, Chris’ truly giving and caring nature makes it far more likely that he’ll call a client to whom he can present the opportunity, than to jump on it himself.
While Chris gained incredible marketing insights during his time working at Mirvish Media, it’s actually market analysis that’s his strong suit. Always ready to draw a graph or chart on the whiteboard to explain ‘price inelasticity’ to a group of mildly-interested onlookers, Chris’ passion for economics and statistical
Approaching ten years in the industry, Chris has firmly cemented himself in Bosley Real Estate’s prestigious “Top Ten” and has earned a level of respect among his peers in organized real estate that is only reserved for the most professional and most hard-working in the business.
T
ara has been surrounded by a family network of residential developers during her childhood, Tara has grown to see some of the most difficult tasks in real estate as a path of least resistance. Armed with a rolodex filled with every conceivable contact needed in the world of real estate, Tara entered the industry with authority. Tara might not look like the kind of person who can fluently speak five languages, but ask her to discuss your real estate needs in German, French, Spanish, or Farsi, and she will happily oblige! Gaining valuable marketing experience working for Liebherr for four years, Tara’s corporate journey took her all across the world, through different business cultures,
interacting with individuals of all ages and backgrounds, which has helped her to flourish in a city like Toronto which is known as one of the most multi-cultural cities in the world. Having spent six months literally stranded on an island in Philippines at the onset of the pandemic, and having to barter for goods and services, Tara is able to negotiate real estate transactions in Toronto with relative ease. Always smiling, even on the rainiest of days, Tara is truly the breath of fresh air that every real estate team needs!
VERONICA CARLASUC TRANSACTION COORDINATOR, BOSLEY - TORONTO REALTY GROUP INC.
W
ith a decade’s worth of real estate experience already under her belt at a young age, Veronica impressed the TRG team right off the hop with her ability to simply know everybody. Working in resale, pre-construction, administration, and management with multiple firms before she jointed TRG, Veronica cultivated relationships throughout the real estate industry and knows the players and participants by heart.
EEYA MENDOZA
With family already working in the real estate industry, a career in real estate seemed like an obvious choice for Veronica, who got started at a mere 20-years-old.
Always ready to implement a solution to a problem that hasn’t yet arisen, Veronica has the unique ability to start on tasks before they are assigned, knowing what needs to be done simply from watching and listening to the interactions of the agents on the team and reading the tea leaves, so to speak. The TRG Team considers Veronica “the first line of defence” and are able to effectively, efficiently, and expertly transact knowing that Veronica is ready and able to help at a moment’s notice.
MARKETING MANAGER, BOSLEY - TORONTO REALTY GROUP INC.
E
eya is a Marketing Manager with experience as unique as her name. She brings a decade of professional marketing and design expertise from multiple industries to TRG. From an early age, Eeya was always doodling pictures and letters. Little did she know, this was the beginning of her study of typography. When she gained access to the internet, she started designing and developing web pages from scratch. Her love for details in drawing letters became a love for digital design. Fast forward to now, Eeya’s portfolio spans print and digital platforms. From
product launches and event branding to app design for a fintech company. Her relevant experience was on the brokerage side at a luxury brokerage, developing marketing materials and campaigns for agents across Ontario. She brings this expertise to add a luxe touch to all the marketing for our clientele. Eeya’s success stems from her determination and desire to keep up with the latest trends in marketing and design. She frequently upgrades her skills by taking part-time courses, attending industry events, and utilizing the latest design technologies. With all this knowledge, you can trust Eeya to deliver marketing solutions that get results!
ADRIANA KRASNIQI CLIENT CARE COORDINATOR, BOSLEY - TORONTO REALTY GROUP INC.
W
hile Adriana might be too modest to admit it, her personal motto at TRG should be, “I get things done.”
thinking-on-your-feet, always armed with a solution, plan-b, or alternative when needed.
Adriana is our own in-house problem solver, ready to address, assess, and resolve any and every issue that may arise in the course of our business, and trust us: there are many! Working in real estate, working with the general public, and liaising with lawyers, mortgage brokers, and real estate brokerages, not to mention photographers, home inspectors, cleaners, contractors, and suppliers, Adriana is the Queen of
Adriana obtained an Honours Bachelor of Business Administration from Brock University and came straight to the TRG Team, bringing with her a tenacity, energetic attitude, and eagerness to learn about the vibrant Toronto real estate market. Our clients love working with Adriana, constantly sing her praises, and feel comfortable knowing that she is consistently working in their best interests.
VERONICA CARLASUC TRANSACTION COORDINATOR, BOSLEY - TORONTO REALTY GROUP INC.
W
ith a decade’s worth of real estate experience already under her belt at a young age, Veronica impressed the TRG team right off the hop with her ability to simply know everybody. Working in resale, pre-construction, administration, and management with multiple firms before she jointed TRG, Veronica cultivated relationships throughout the real estate industry and knows the players and participants by heart.
EEYA MENDOZA
With family already working in the real estate industry, a career in real estate seemed like an obvious choice for Veronica, who got started at a mere 20-years-old.
Always ready to implement a solution to a problem that hasn’t yet arisen, Veronica has the unique ability to start on tasks before they are assigned, knowing what needs to be done simply from watching and listening to the interactions of the agents on the team and reading the tea leaves, so to speak. The TRG Team considers Veronica “the first line of defence” and are able to effectively, efficiently, and expertly transact knowing that Veronica is ready and able to help at a moment’s notice.
MARKETING MANAGER, BOSLEY - TORONTO REALTY GROUP INC.
E
eya is a Marketing Manager with experience as unique as her name. She brings a decade of professional marketing and design expertise from multiple industries to TRG. From an early age, Eeya was always doodling pictures and letters. Little did she know, this was the beginning of her study of typography. When she gained access to the internet, she started designing and developing web pages from scratch. Her love for details in drawing letters became a love for digital design. Fast forward to now, Eeya’s portfolio spans print and digital platforms. From
product launches and event branding to app design for a fintech company. Her relevant experience was on the brokerage side at a luxury brokerage, developing marketing materials and campaigns for agents across Ontario. She brings this expertise to add a luxe touch to all the marketing for our clientele. Eeya’s success stems from her determination and desire to keep up with the latest trends in marketing and design. She frequently upgrades her skills by taking part-time courses, attending industry events, and utilizing the latest design technologies. With all this knowledge, you can trust Eeya to deliver marketing solutions that get results!
ADRIANA KRASNIQI CLIENT CARE COORDINATOR, BOSLEY - TORONTO REALTY GROUP INC.
W
hile Adriana might be too modest to admit it, her personal motto at TRG should be, “I get things done.”
thinking-on-your-feet, always armed with a solution, plan-b, or alternative when needed.
Adriana is our own in-house problem solver, ready to address, assess, and resolve any and every issue that may arise in the course of our business, and trust us: there are many! Working in real estate, working with the general public, and liaising with lawyers, mortgage brokers, and real estate brokerages, not to mention photographers, home inspectors, cleaners, contractors, and suppliers, Adriana is the Queen of
Adriana obtained an Honours Bachelor of Business Administration from Brock University and came straight to the TRG Team, bringing with her a tenacity, energetic attitude, and eagerness to learn about the vibrant Toronto real estate market. Our clients love working with Adriana, constantly sing her praises, and feel comfortable knowing that she is consistently working in their best interests.
WHY WORK WITH US?
01/
04/
WE KNOW THE MARKET.
NUMBERED AMONG THE BOSLEY MANAGEMENT TEAM...
We have been actively buying and selling homes in your neighbourhood since 1928.
02/ WE ARE A FULL SERVICE REAL ESTATE COMPANY... with five residential offices in Toronto that serve the entire GTA, as well as offices in Niagara-on-theLake, Port Hope, Cambridge, and Collingwood.
03/ WE HAVE CONTACTS... locally, provincially, nationally and internationally who regularly supply us with valuable potential home buyer referrals. We are the exclusive affiliate of Leading Real Estate Companies of the World, a network of Real Estate associates throughout North America and Europe who regularly refer potential home purchasers to us. Conversely, we have the contacts to refer you to another firm throughout the world.
SELLING YOUR PROPERTY AT THE BEST PRICE, WITHIN THE LEAST AMOUNT OF TIME AND WITH THE MOST AMOUNT OF CONVENIENCE IS OUR GOAL
are past presidents of the Canadian Real Estate Association, the Ontario Real Estate Association, All Points Relocation Service Inc. (USA and Canada), the Toronto Real Estate Board, and chair of The Real Estate Council of Ontario. Collectively, we offer over 250 years of real estate management, experience and knowledge.
05/ OUR FULL-TIME MARKETING AND SALES REPRESENTATIVES... have been carefully selected. In addition to the mandatory licensing courses, they have participated annually in an extensive, thirty hour, “in-house” marketing and sales seminar as well as ongoing seminars, reflecting any immediate changes in the market and the industry. They are knowledgeable, informed and current.
06/ WE HAVE A REPUTATION FOR RESULTS. Our marketing and sales representatives are well known and respected within the profession, which creates a greater networking opportunity and spirit of cooperation with their peers. The result is maximum exposure for your home.
07/ OUR PERFORMANCE IS VIRTUALLY GUARANTEED. Many Real Estate firms sell less than one third of the homes they list. We have consistently performed well above the national average in both good and bad times. We only get paid for our services when your home is bought or sold.
WHY WORK WITH US?
01/
04/
WE KNOW THE MARKET.
NUMBERED AMONG THE BOSLEY MANAGEMENT TEAM...
We have been actively buying and selling homes in your neighbourhood since 1928.
02/ WE ARE A FULL SERVICE REAL ESTATE COMPANY... with five residential offices in Toronto that serve the entire GTA, as well as offices in Niagara-on-theLake, Port Hope, Cambridge, and Collingwood.
03/ WE HAVE CONTACTS... locally, provincially, nationally and internationally who regularly supply us with valuable potential home buyer referrals. We are the exclusive affiliate of Leading Real Estate Companies of the World, a network of Real Estate associates throughout North America and Europe who regularly refer potential home purchasers to us. Conversely, we have the contacts to refer you to another firm throughout the world.
SELLING YOUR PROPERTY AT THE BEST PRICE, WITHIN THE LEAST AMOUNT OF TIME AND WITH THE MOST AMOUNT OF CONVENIENCE IS OUR GOAL
are past presidents of the Canadian Real Estate Association, the Ontario Real Estate Association, All Points Relocation Service Inc. (USA and Canada), the Toronto Real Estate Board, and chair of The Real Estate Council of Ontario. Collectively, we offer over 250 years of real estate management, experience and knowledge.
05/ OUR FULL-TIME MARKETING AND SALES REPRESENTATIVES... have been carefully selected. In addition to the mandatory licensing courses, they have participated annually in an extensive, thirty hour, “in-house” marketing and sales seminar as well as ongoing seminars, reflecting any immediate changes in the market and the industry. They are knowledgeable, informed and current.
06/ WE HAVE A REPUTATION FOR RESULTS. Our marketing and sales representatives are well known and respected within the profession, which creates a greater networking opportunity and spirit of cooperation with their peers. The result is maximum exposure for your home.
07/ OUR PERFORMANCE IS VIRTUALLY GUARANTEED. Many Real Estate firms sell less than one third of the homes they list. We have consistently performed well above the national average in both good and bad times. We only get paid for our services when your home is bought or sold.
HELPING YOU FROM START TO FINISH.
YOUR SUPPORT TEAM
Your support team includes a trusted group of individuals whom we rely upon to make sure the sale of your home is trouble-free. Whether you need expert staging, a handy man or a moving company, our experienced team is available to handle all the heavy lifting.
DAVID FLEMING
RICHARD MCNUTT
CHRIS CANSICK
TARA AMINA
MATTHEW MORRISON
EEYA MENDOZA
VERONICA CARLASUC
ADRIANA KRASNIQI
CHRISTAN BOSLEY
MICHELLE DUNKEL
.
TORONTO REALTY GROUP You will benefit from the guidance, experience, and knowledge of my team, each of whom I have personally hand-selected and trained. Each member of this team offers a unique skill set that collectively provides you with unparalleled service and support. MANAGEMENT & OWNERSHIP In addition to solely employing non-competing managers, Bosley Real Estate’s ownership is heavily involved in the day-to-day operations of the firm. Both Tom Bosley & Ann Bosley have served as the Presidents of the Toronto Real Estate Board, Ontario Real Estate Association, and Canadian Real Estate Association, and are on site daily. MARKETING & ADMINISTRATION We offer hands-on, in-house marketing with close to a dozen full-time staff, complete with our own social media department, to provide you with the most comprehensive and up-to-date advertising vehicles for your property. You will receive 24-hour support, and friendly and courteous service from our front-desk staff who personally communicate and coordinate with our clients. We do not have a call centre, and our office has the longest hours of operation in the city. LEGAL & FINANCIAL Bosley Real Estate is one of the only companies in the GTA which employs a full-time, in-house legal counsel, available to answer your questions about contract disputes, zoning and development, tenancy problems, and a host of other common issues in real estate. Our Vice-President of Finance and accounting department will assist you with preparations for closing, liaise with your lawyer and mortgage broker, and guide you through the finances involved with closing a purchase, sale, or both.
HELPING YOU FROM START TO FINISH.
YOUR SUPPORT TEAM
Your support team includes a trusted group of individuals whom we rely upon to make sure the sale of your home is trouble-free. Whether you need expert staging, a handy man or a moving company, our experienced team is available to handle all the heavy lifting.
DAVID FLEMING
RICHARD MCNUTT
CHRIS CANSICK
TARA AMINA
MATTHEW MORRISON
EEYA MENDOZA
VERONICA CARLASUC
ADRIANA KRASNIQI
CHRISTAN BOSLEY
MICHELLE DUNKEL
.
TORONTO REALTY GROUP You will benefit from the guidance, experience, and knowledge of my team, each of whom I have personally hand-selected and trained. Each member of this team offers a unique skill set that collectively provides you with unparalleled service and support. MANAGEMENT & OWNERSHIP In addition to solely employing non-competing managers, Bosley Real Estate’s ownership is heavily involved in the day-to-day operations of the firm. Both Tom Bosley & Ann Bosley have served as the Presidents of the Toronto Real Estate Board, Ontario Real Estate Association, and Canadian Real Estate Association, and are on site daily. MARKETING & ADMINISTRATION We offer hands-on, in-house marketing with close to a dozen full-time staff, complete with our own social media department, to provide you with the most comprehensive and up-to-date advertising vehicles for your property. You will receive 24-hour support, and friendly and courteous service from our front-desk staff who personally communicate and coordinate with our clients. We do not have a call centre, and our office has the longest hours of operation in the city. LEGAL & FINANCIAL Bosley Real Estate is one of the only companies in the GTA which employs a full-time, in-house legal counsel, available to answer your questions about contract disputes, zoning and development, tenancy problems, and a host of other common issues in real estate. Our Vice-President of Finance and accounting department will assist you with preparations for closing, liaise with your lawyer and mortgage broker, and guide you through the finances involved with closing a purchase, sale, or both.
A TRUSTED GROUP OF INDIVIDUALS. whom we rely upon to make the sure the sale of your home is trouble free.
PREPARING YOUR HOME.
BEFORE & AFTER THE PURCHASE.
Toronto Realty Group works with an equal number of buyers and sellers. That is simply due to the efficiency of the Toronto real estate market, in tandem with the desire of savvier buyers and sellers seeking out the team’s help.
Tony Della Sciucca is simply the best mortgage broker we have ever worked with. Tony’s personal relationship with underwriters from the Big-5 Banks guarantees our clients the best mortgage terms, but Tony’s knowledge and guidance is truly what separates him from the “rest.” Tony is an industry leader, and consistently exceeds our clients’ expectations.
As a result, we’re well-versed in what’s being bought, and what’s being sold. We see each transaction from both sides, and as a buyer, you’ll benefit from our understanding of how the market works. Our knowledge of the central core, both houses and condominiums, has been refined over the years, and with every piece of knowledge comes a little bit of opinion; we don’t just show properties until the buyer picks one. We want to ensure the buyer knows how we feel about the prospects as well. If you’re looking to update your new home, we have a trusted network of professionals that are ready to assist! Flooring, painting, electrical, plumbing – we’ve got contacts for that! An interior designer, a handy-man, or a general contractor? We have people we know and trust. Basement waterproofing, landscaping, or even custom-closet organizers – we have you covered. All of our contacts are professionals that have not only worked on behalf of many of our clients, but whom we have worked with in our homes and properties as well.
WE’RE LOCAL, WE’RE GLOBAL.
1,100,000
Down & Company are the most reliable legal team we have ever met in the industry, hands down. Experienced, competent, and up-to-date real estate lawyers are crucial when it comes to transferring title to your property or properties, and Dustin’s team provides a seamless transition.
GLOBAL TRANSACTIONS
S & Sons Moving offers a hands-on, personal touch that only a small company can provide. Call us oldfashioned but the big-name firm that ranks high on Google just isn’t who we want looking after our clients’ most prized possessions.
COMPANIES
565 4,300 OFFICES
130,000 SALES ASSOCIATES
WE MARKET YOUR PROPERTY TO THE WORLD. When selling your home, you need global exposure in addition to the strong marketing expertise we deliver locally. As an affiliate of Leading Real Estate Companies of the World®, we have the resources to market your property to the highest possible number of potential buyers. With 130,000 talented associates around the world, we expose your property to buyers on six continents ensuring more eyes on your property. In addition, we receive inbound clients from other affiliates around the globe who are interested in purchasing a home. Leading Real Estate Companies of the World® is a pedigree denoting the very best companies who represent qualified clientele and wish to do business with similar firms. Each year our network is collectively responsible for over one million transactions on a global basis. When your home is posted to our website locally, it is immediately promoted on LeadingRE.com. It is also immediately connected to the websites of 565 of our affiliated real estate firms in the world.
A TRUSTED GROUP OF INDIVIDUALS. whom we rely upon to make the sure the sale of your home is trouble free.
PREPARING YOUR HOME.
BEFORE & AFTER THE PURCHASE.
Toronto Realty Group works with an equal number of buyers and sellers. That is simply due to the efficiency of the Toronto real estate market, in tandem with the desire of savvier buyers and sellers seeking out the team’s help.
Tony Della Sciucca is simply the best mortgage broker we have ever worked with. Tony’s personal relationship with underwriters from the Big-5 Banks guarantees our clients the best mortgage terms, but Tony’s knowledge and guidance is truly what separates him from the “rest.” Tony is an industry leader, and consistently exceeds our clients’ expectations.
As a result, we’re well-versed in what’s being bought, and what’s being sold. We see each transaction from both sides, and as a buyer, you’ll benefit from our understanding of how the market works. Our knowledge of the central core, both houses and condominiums, has been refined over the years, and with every piece of knowledge comes a little bit of opinion; we don’t just show properties until the buyer picks one. We want to ensure the buyer knows how we feel about the prospects as well. If you’re looking to update your new home, we have a trusted network of professionals that are ready to assist! Flooring, painting, electrical, plumbing – we’ve got contacts for that! An interior designer, a handy-man, or a general contractor? We have people we know and trust. Basement waterproofing, landscaping, or even custom-closet organizers – we have you covered. All of our contacts are professionals that have not only worked on behalf of many of our clients, but whom we have worked with in our homes and properties as well.
WE’RE LOCAL, WE’RE GLOBAL.
1,100,000
Down & Company are the most reliable legal team we have ever met in the industry, hands down. Experienced, competent, and up-to-date real estate lawyers are crucial when it comes to transferring title to your property or properties, and Dustin’s team provides a seamless transition.
GLOBAL TRANSACTIONS
S & Sons Moving offers a hands-on, personal touch that only a small company can provide. Call us oldfashioned but the big-name firm that ranks high on Google just isn’t who we want looking after our clients’ most prized possessions.
COMPANIES
565 4,300 OFFICES
130,000 SALES ASSOCIATES
WE MARKET YOUR PROPERTY TO THE WORLD. When selling your home, you need global exposure in addition to the strong marketing expertise we deliver locally. As an affiliate of Leading Real Estate Companies of the World®, we have the resources to market your property to the highest possible number of potential buyers. With 130,000 talented associates around the world, we expose your property to buyers on six continents ensuring more eyes on your property. In addition, we receive inbound clients from other affiliates around the globe who are interested in purchasing a home. Leading Real Estate Companies of the World® is a pedigree denoting the very best companies who represent qualified clientele and wish to do business with similar firms. Each year our network is collectively responsible for over one million transactions on a global basis. When your home is posted to our website locally, it is immediately promoted on LeadingRE.com. It is also immediately connected to the websites of 565 of our affiliated real estate firms in the world.
stage / 05
THE JOURNEY OF SELLING YOUR HOME
CLOSING YOUR HOME
T
aking you from the thrill of selling, through the dregs of moving, and into to the joy of your new home!
stage / 01
stage / 04
INITIAL CONSULTATION
NEGOTIATING THE BEST PRICE FOR YOUR HOME
E
ducating you on market conditions, demonstrating fair market value of your home, providing you with a detailed breakdown of our services, and enacting a plan of action.
C
ontinuously interacting with interested buyers and their agents, while keeping you completely up-to-date, evaluating effectiveness of chosen listing strategy, and working through offer to acceptance.
stage / 02
stage / 03
PREPARING YOUR HOME FOR SALE
MARKETING YOUR PROPERTY
W
S
orking with our trusted and proven network of professionals to maximize your home’s potential and satisfy the ever-changing needs of today’s buyers.
howcasing your home in the best light possible, with the most innovative and up-to-date marketing techniques, and casting the net far and wide to attract the largest percentage of the buyer pool.
stage / 05
THE JOURNEY OF SELLING YOUR HOME
CLOSING YOUR HOME
T
aking you from the thrill of selling, through the dregs of moving, and into to the joy of your new home!
stage / 01
stage / 04
INITIAL CONSULTATION
NEGOTIATING THE BEST PRICE FOR YOUR HOME
E
ducating you on market conditions, demonstrating fair market value of your home, providing you with a detailed breakdown of our services, and enacting a plan of action.
C
ontinuously interacting with interested buyers and their agents, while keeping you completely up-to-date, evaluating effectiveness of chosen listing strategy, and working through offer to acceptance.
stage / 02
stage / 03
PREPARING YOUR HOME FOR SALE
MARKETING YOUR PROPERTY
W
S
orking with our trusted and proven network of professionals to maximize your home’s potential and satisfy the ever-changing needs of today’s buyers.
howcasing your home in the best light possible, with the most innovative and up-to-date marketing techniques, and casting the net far and wide to attract the largest percentage of the buyer pool.
/ 01 INITIAL CONSULTATION E
ducating you on market conditions, demonstrating fair market value of your home, providing you with a detailed breakdown of our services, and enacting a plan of action.
/ 02
PREPARING YOUR HOME FOR SALE W
orking with our trusted and proven network of professionals to maximize your home’s potential and satisfy the ever-changing needs of today’s buyers.
FIRST IMPRESSIONS.
WHY BOTHER?
The first impression of your home has a great impact on both potential buyers and agents. If your home is difficult to show (for example, outdoor lights are turned off or driveways are unshovelled), agents may leave it off the list of potential properties they show to buyers. Help the Buyer see the potential of your home: leave on the appropriate lights, consider some flowers, and maybe even put on some tunes!
It is natural to wonder why you should invest more time, money and effort in a property you are selling. However, bear in mind that you are preserving your investment and increasing the chances of a quicker sale at a more attractive price. If your property is clean, decluttered, bright and attractive, it is more likely to impress a potential buyer. Buyers tends to overemphasize flaws and overestimate the cost of repairs. Your efforts to prepare your home for sale can anticipate those objections and remove those potentially costly barriers.
SIX KEY STEPS. 1. Discuss current market conditions, trends, and prevailing listing tactics and strategies.
5. Explain professional fee and associated services and responsibilities.
2. Determine fair market value for the property via up-to-date Comparative Market Analysis (CMA).
6. Develop a step-by-step plan from today until the property is listed. Establish a timeline for the plan of action.
3. Analyze potential competing properties on the market, along with corresponding listing strategies. 4. Identify listing “strategy” with regards to timing, marketing, list price and offer process.
FIVE KEY STEPS. 1. Cleaning - special attention should be paid to bathrooms and kitchens. A commercial cleaning service should be considered, if necessary. 2. Renovation - eliminate buyers’ objections before they arise by repairing obvious or noticeable trouble-spots; Potential renovations, including painting, repairs, maintenance, updates (ie. new kitchen appliances, etc). 3. Inspection - Conduct a pre-home inspection with Carson Dunlop.
4. Staging - a decluttered, tidy property has significantly more appeal to prospective buyers; Staging consultation with Toronto Staging & Design Inc. 5. Decorating - a professional interior designer can enhance the appeal of a property. Short term solutions such as painting, furniture and art rental can have a dramatic effect on the price.
/ 01 INITIAL CONSULTATION E
ducating you on market conditions, demonstrating fair market value of your home, providing you with a detailed breakdown of our services, and enacting a plan of action.
/ 02
PREPARING YOUR HOME FOR SALE W
orking with our trusted and proven network of professionals to maximize your home’s potential and satisfy the ever-changing needs of today’s buyers.
FIRST IMPRESSIONS.
WHY BOTHER?
The first impression of your home has a great impact on both potential buyers and agents. If your home is difficult to show (for example, outdoor lights are turned off or driveways are unshovelled), agents may leave it off the list of potential properties they show to buyers. Help the Buyer see the potential of your home: leave on the appropriate lights, consider some flowers, and maybe even put on some tunes!
It is natural to wonder why you should invest more time, money and effort in a property you are selling. However, bear in mind that you are preserving your investment and increasing the chances of a quicker sale at a more attractive price. If your property is clean, decluttered, bright and attractive, it is more likely to impress a potential buyer. Buyers tends to overemphasize flaws and overestimate the cost of repairs. Your efforts to prepare your home for sale can anticipate those objections and remove those potentially costly barriers.
SIX KEY STEPS. 1. Discuss current market conditions, trends, and prevailing listing tactics and strategies.
5. Explain professional fee and associated services and responsibilities.
2. Determine fair market value for the property via up-to-date Comparative Market Analysis (CMA).
6. Develop a step-by-step plan from today until the property is listed. Establish a timeline for the plan of action.
3. Analyze potential competing properties on the market, along with corresponding listing strategies. 4. Identify listing “strategy” with regards to timing, marketing, list price and offer process.
FIVE KEY STEPS. 1. Cleaning - special attention should be paid to bathrooms and kitchens. A commercial cleaning service should be considered, if necessary. 2. Renovation - eliminate buyers’ objections before they arise by repairing obvious or noticeable trouble-spots; Potential renovations, including painting, repairs, maintenance, updates (ie. new kitchen appliances, etc). 3. Inspection - Conduct a pre-home inspection with Carson Dunlop.
4. Staging - a decluttered, tidy property has significantly more appeal to prospective buyers; Staging consultation with Toronto Staging & Design Inc. 5. Decorating - a professional interior designer can enhance the appeal of a property. Short term solutions such as painting, furniture and art rental can have a dramatic effect on the price.
/ 03
STAGING YOUR HOME.
MARKETING YOUR PROPERTY S
howcasing your home in the best light possible, with the most innovative and up-to-date marketing techniques, and casting the net far and wide to attract the largest percentage of the buyer pool.
YOUR IDEAL CHECKLIST. • • • • • •
Repairs, painting, cleaning as needed Staging with Lucie Brand & TCSD Photos, videos and virtual tour with Studio GTA Real Estate Media Thorough cleaning of your home with Squeaky Cleaning Home inspection with Carson Dunlop Promote your home via digital marketing - custom listing page, Instagram and Facebook posts, reels and YouTube videos • Custom feature sheets • Internally network through BrokerBay and Bosley Connect
we actually do things differently.
/ 03
STAGING YOUR HOME.
MARKETING YOUR PROPERTY S
howcasing your home in the best light possible, with the most innovative and up-to-date marketing techniques, and casting the net far and wide to attract the largest percentage of the buyer pool.
YOUR IDEAL CHECKLIST. • • • • • •
Repairs, painting, cleaning as needed Staging with Lucie Brand & TCSD Photos, videos and virtual tour with Studio GTA Real Estate Media Thorough cleaning of your home with Squeaky Cleaning Home inspection with Carson Dunlop Promote your home via digital marketing - custom listing page, Instagram and Facebook posts, reels and YouTube videos • Custom feature sheets • Internally network through BrokerBay and Bosley Connect
we actually do things differently.
/ 04
/ 05 CLOSING YOUR HOME T
NEGOTIATING THE BEST PRICE FOR YOUR HOME
aking you from the thrill of selling, through the dregs of moving, and into to the joy of your new home!
C
ontinuously interacting with interested buyers and their agents, while keeping you completely up-to-date, evaluating effectiveness of chosen listing strategy, and working through offer to acceptance.
YOUR IDEAL CECKLIST. • • • •
Contact buyer-agents after initial bookings Follow-up with buyer-agents after viewings Conduct agent open house and public open houses Keep you informed as to interest level, and feedback with nightly email summary • Continuously evaluate effectiveness of chosen property is listed. Establish a timeline for the plan of action.
FINAL CHECKLIST. • • • •
Liase with your lawyer and mortgage broker Provide access for appraisal Accompany you to visitations Assist with recommendations for renovating, moving, decorating, cleaning, etc. • Assist with questions about legal, financial, taxation, et al with our in house. • Legal counsel and financial planner • Facilitate transfer of deposit funds, and balance owing upon completion
/ 04
/ 05 CLOSING YOUR HOME T
NEGOTIATING THE BEST PRICE FOR YOUR HOME
aking you from the thrill of selling, through the dregs of moving, and into to the joy of your new home!
C
ontinuously interacting with interested buyers and their agents, while keeping you completely up-to-date, evaluating effectiveness of chosen listing strategy, and working through offer to acceptance.
YOUR IDEAL CECKLIST. • • • •
Contact buyer-agents after initial bookings Follow-up with buyer-agents after viewings Conduct agent open house and public open houses Keep you informed as to interest level, and feedback with nightly email summary • Continuously evaluate effectiveness of chosen property is listed. Establish a timeline for the plan of action.
FINAL CHECKLIST. • • • •
Liase with your lawyer and mortgage broker Provide access for appraisal Accompany you to visitations Assist with recommendations for renovating, moving, decorating, cleaning, etc. • Assist with questions about legal, financial, taxation, et al with our in house. • Legal counsel and financial planner • Facilitate transfer of deposit funds, and balance owing upon completion
MARKET SNAPSHOT. Year
Month
GTA
%Chg Feb'23
Toronto
%Chg Feb'23
416 Detached
%Chg Feb'23
HPI TREB
%Chg Feb'23
HPI 416
%Chg Feb'23
2021
January
$967,885
13.2%
$866,331
23.6%
$1,581,400
8.3%
$927,700
16.1%
$961,100
13.5%
2021
February
$1,045,488
4.8%
$995,201
7.6%
$1,684,073
1.7%
$969,900
11.1%
$990,900
10.1%
2021
March
$1,097,565
-0.2%
$1,083,322
-1.1%
$1,750,518
-2.2%
$1,007,600
6.9%
$1,029,200
6.0%
2021
April
$1,090,992
0.4%
$1,088,021
-1.6%
$1,699,756
0.7%
$1,025,200
5.1%
$1,056,100
3.3%
2021
May
$1,108,453
-1.2%
$1,116,736
-4.1%
$1,716,272
-0.2%
$1,045,800
3.0%
$1,105,900
-1.3%
2021
June
$1,089,536
0.6%
$1,079,749
-0.8%
$1,699,881
0.7%
$1,050,300
2.6%
$1,106,200
-1.3%
2021
July
$1,062,256
3.1%
$1,016,580
5.4%
$1,633,649
4.8%
$1,054,300
2.2%
$1,102,600
-1.0%
2021
August
$1,070,911
2.3%
$1,000,008
7.1%
$1,674,641
2.3%
$1,059,200
1.7%
$1,097,600
-0.6%
2021
September
$1,136,280
-3.6%
$1,090,196
-1.8%
$1,778,928
-3.7%
$1,082,400
-0.5%
$1,108,500
-1.6%
2021
October
$1,155,345
-5.2%
$1,122,463
-4.6%
$1,784,979
-4.1%
$1,128,600
-4.5%
$1,151,000
-5.2%
2021
November
$1,163,323
-5.8%
$1,096,736
-2.3%
$1,807,983
-5.3%
$1,172,900
-8.1%
$1,190,300
-8.3%
2021
December
$1,157,849
-5.4%
$1,023,029
4.7%
$1,698,178
0.8%
$1,208,000
-10.8%
$1,215,700
-10.2%
2022
January
$1,242,793
-11.8%
$1,073,111
-0.2%
$1,886,413
-9.2%
$1,259,900
-14.5%
$1,242,700
-12.2%
2022
February
$1,334,554
-17.9%
$1,210,889
-11.5%
$2,073,989
-17.4%
$1,340,000
-19.6%
$1,308,300
-16.6%
2022
March
$1,299,984
-15.7%
$1,218,546
-12.1%
$1,920,018
-10.8%
$1,376,000
-21.7%
$1,365,700
-20.1%
2022
April
$1,254,436
-12.7%
$1,243,070
-13.8%
$1,947,975
-12.1%
$1,354,000
-20.4%
$1,373,300
-20.5%
2022
May
$1,212,806
-9.7%
$1,233,748
-13.2%
$1,914,890
-10.6%
$1,261,800
-14.6%
$1,230,900
-11.3%
2022
June
$1,146,254
-4.4%
$1,152,175
-7.0%
$1,737,012
-1.4%
$1,204,900
-10.6%
$1,184,500
-7.9%
2022
July
$1,074,754
1.9%
$1,019,100
5.1%
$1,515,763
13.0%
$1,157,500
-6.9%
$1,148,500
-5.0%
2022
August
$1,079,500
1.5%
$1,031,979
3.8%
$1,648,298
3.9%
$1,124,600
-4.2%
$1,118,300
-2.4%
2022
September
$1,086,762
0.8%
$1,061,876
0.9%
$1,585,589
8.0%
$1,110,700
-3.0%
$1,104,000
-1.2%
2022
October
$1,089,428
0.6%
$1,093,097
-2.0%
$1,609,077
6.4%
$1,098,200
-1.9%
$1,090,200
0.1%
2022
November
$1,079,395
1.5%
$1,050,788
1.9%
$1,560,548
9.7%
$1,089,800
-1.1%
$1,074,300
1.6%
2022
December
$1,051,216
4.2%
$1,017,989
5.2%
$1,627,635
5.2%
$1,081,400
-0.4%
$1,127,000
-3.2%
2023
January
$1,038,668
5.5%
$987,842
8.4%
$1,486,124
15.2%
$1,078,900
-0.1%
$1,067,000
2.3%
2023
February
$1,095,617
NA
$1,071,043
NA
$1,712,364
NA
$1,077,500
NA
$1,091,300
NA
COMPARABLE PROPERTIES SOLD.
MARKET SNAPSHOT. Year
Month
GTA
%Chg Feb'23
Toronto
%Chg Feb'23
416 Detached
%Chg Feb'23
HPI TREB
%Chg Feb'23
HPI 416
%Chg Feb'23
2021
January
$967,885
13.2%
$866,331
23.6%
$1,581,400
8.3%
$927,700
16.1%
$961,100
13.5%
2021
February
$1,045,488
4.8%
$995,201
7.6%
$1,684,073
1.7%
$969,900
11.1%
$990,900
10.1%
2021
March
$1,097,565
-0.2%
$1,083,322
-1.1%
$1,750,518
-2.2%
$1,007,600
6.9%
$1,029,200
6.0%
2021
April
$1,090,992
0.4%
$1,088,021
-1.6%
$1,699,756
0.7%
$1,025,200
5.1%
$1,056,100
3.3%
2021
May
$1,108,453
-1.2%
$1,116,736
-4.1%
$1,716,272
-0.2%
$1,045,800
3.0%
$1,105,900
-1.3%
2021
June
$1,089,536
0.6%
$1,079,749
-0.8%
$1,699,881
0.7%
$1,050,300
2.6%
$1,106,200
-1.3%
2021
July
$1,062,256
3.1%
$1,016,580
5.4%
$1,633,649
4.8%
$1,054,300
2.2%
$1,102,600
-1.0%
2021
August
$1,070,911
2.3%
$1,000,008
7.1%
$1,674,641
2.3%
$1,059,200
1.7%
$1,097,600
-0.6%
2021
September
$1,136,280
-3.6%
$1,090,196
-1.8%
$1,778,928
-3.7%
$1,082,400
-0.5%
$1,108,500
-1.6%
2021
October
$1,155,345
-5.2%
$1,122,463
-4.6%
$1,784,979
-4.1%
$1,128,600
-4.5%
$1,151,000
-5.2%
2021
November
$1,163,323
-5.8%
$1,096,736
-2.3%
$1,807,983
-5.3%
$1,172,900
-8.1%
$1,190,300
-8.3%
2021
December
$1,157,849
-5.4%
$1,023,029
4.7%
$1,698,178
0.8%
$1,208,000
-10.8%
$1,215,700
-10.2%
2022
January
$1,242,793
-11.8%
$1,073,111
-0.2%
$1,886,413
-9.2%
$1,259,900
-14.5%
$1,242,700
-12.2%
2022
February
$1,334,554
-17.9%
$1,210,889
-11.5%
$2,073,989
-17.4%
$1,340,000
-19.6%
$1,308,300
-16.6%
2022
March
$1,299,984
-15.7%
$1,218,546
-12.1%
$1,920,018
-10.8%
$1,376,000
-21.7%
$1,365,700
-20.1%
2022
April
$1,254,436
-12.7%
$1,243,070
-13.8%
$1,947,975
-12.1%
$1,354,000
-20.4%
$1,373,300
-20.5%
2022
May
$1,212,806
-9.7%
$1,233,748
-13.2%
$1,914,890
-10.6%
$1,261,800
-14.6%
$1,230,900
-11.3%
2022
June
$1,146,254
-4.4%
$1,152,175
-7.0%
$1,737,012
-1.4%
$1,204,900
-10.6%
$1,184,500
-7.9%
2022
July
$1,074,754
1.9%
$1,019,100
5.1%
$1,515,763
13.0%
$1,157,500
-6.9%
$1,148,500
-5.0%
2022
August
$1,079,500
1.5%
$1,031,979
3.8%
$1,648,298
3.9%
$1,124,600
-4.2%
$1,118,300
-2.4%
2022
September
$1,086,762
0.8%
$1,061,876
0.9%
$1,585,589
8.0%
$1,110,700
-3.0%
$1,104,000
-1.2%
2022
October
$1,089,428
0.6%
$1,093,097
-2.0%
$1,609,077
6.4%
$1,098,200
-1.9%
$1,090,200
0.1%
2022
November
$1,079,395
1.5%
$1,050,788
1.9%
$1,560,548
9.7%
$1,089,800
-1.1%
$1,074,300
1.6%
2022
December
$1,051,216
4.2%
$1,017,989
5.2%
$1,627,635
5.2%
$1,081,400
-0.4%
$1,127,000
-3.2%
2023
January
$1,038,668
5.5%
$987,842
8.4%
$1,486,124
15.2%
$1,078,900
-0.1%
$1,067,000
2.3%
2023
February
$1,095,617
NA
$1,071,043
NA
$1,712,364
NA
$1,077,500
NA
$1,091,300
NA
COMPARABLE PROPERTIES SOLD.
!" " " #$% &
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