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g u a g e

M A K I N G

M a k i n g

VISIBLE

Langauge

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L a n g u a g e

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Designed by Albert Jan Pool 1990 The Ohio State University Department of Design Autumn 2020

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Ma k i ng

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V i s i b l e Language

Visi ble

Making Language Visible

Making Making LanguageVisible

Making Making Language Visible

Language

DINSANS

V I L

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A Series of Typographic Investigations 10 of 19 A Modern Geometric San Serif Type Family

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1. 2. 3. 4. 5. 6.

Uppercase Letters Lowercase Letters Basic Glyphs Basic Glyphs Italic Complete Glyphs Weights & Versions

DINSans

ABCDEFG HIJKLMN O P Q R ST UVWXYZ

abcdefg hijklmn opqrstu vwxyz

ABCDEFGHIJKLMN O P Q R STUVWXYZ 1234567890 ABCDEFGHIJKLMN OPQRSTUVWXYZ 1234567890 abcdefghijklmn opqrstuvwxyz

ABCDEFGHIJK LMNOPQRSTU VW X Y Z 1234567890 abcdefghijklmn opqrstuvwxyz 1234567890

!!"#$$$%%&&'(())*+,-./00000000001111111111222 2222333333334444444455555 5556666666666777777777788888889999999999:;??@AABBCCCDDEEFFG GGHHIIIJJKKLMMNNOO PQQRRSSTTUUVVWWXXYYZZZ[[\]]^_`aabcdeffffiflf fifflghiijknopqqrstuvwxyz{{|}}~ ¡¡¢¢¢£££¤¥¥¥¦§¨©ª«¬®¯°±²³´µ¶·¸¹º»¼½¾ ¿¿ÀÀÁÁÂÂÃÃÄÄÅÅÆÇÇÇÈÈÉÉÊÊËËÌÌÌÍÍÍÎÎÎÏÏÏÐÐÑÑÒÒÓÓÔÔÕÕÖÖ×ØØÙÙÚÚ ÛÛÜÜÝÝÞÞßßssààááââããääåææçèéêëìíîïðñòóôõö÷øùúûüýþÿĀĀāāĂĂăă ĄĄąąĆĆĆćĈĈĈĉĊĊĊċČČČčĎĎďĐĐđĒĒēĔĔĕĖĖėĘĘęĚĚěĜĜĜĝĞĞĞğĠĠĠġĢĢ ĢģĤĤĥĦĦħĨĨĨĩĪĪĪīĬĬĬĭĮĮĮįİİıIJIJijĴĴĵĶĶķĸĹĹĺĻĻļĽĽľĿĿŀŁŁłŃŃńŅŅņŇŇňʼnŊŊŋŌŌō ŎŎŏŐŐőŒŒœŔŔŕŖŖŗŘŘřŚŚśŜŜŝŞŞşŠŠšŢŢţŤŤťŦŦŧŨŨũŪŪūŬŬŭŮŮůŰŰű ŲŲųŴŴŵŶŶŷŸŸŹŹŹźŻŻŻżŽŽŽžƒƒƒȘȘșȚțȷˆˇˉ˘˙˚˛˜˝ʹ͵;΄΅Ά· ΈΉΊΌΎΏΐΑΒΓΔΕΖ ΗΘΙΚΛΜΝΞΟΠΡΣΤΥΦΧΨΩΪΫάάέήίΰααβγδεζηθικλμνξοπρςστυφχψωϊϋόύ ώЀЁЂЃЄЅІЇЈЉЊЋЌЍЎЏАБВГДЕЖЗИЙКЛМНОПРСТУФХЦЧШЩЪЫ ЬЭЮЯабвгдежзийклмнопрстуфхцчшщъыьэюяѐёђѓєѕіїјљњћќѝўџҐґẀẀ ẁẂẂẃẄẄẅỲỲỳ‐ – — ― ‘ ’†‡•…‰‰‹›‽⁄⁰⁴⁵⁶⁷⁸⁹₀₁₂₃₄₅₆₇₈₉€€€℅ℓ№™Ω℮⅓⅔⅛⅜ ⅝⅞∂∆∏∑−∕∙√∞∫≈≠≤≥◊�����������������������������������

DIN Next W1G UltraLight DIN Next W1G UltraLight Italic DIN Next W1G Light DIN Next W1G Light Italic DIN Next W1G Regular DIN Next W1G Italic DIN Next W1G Medium DIN Next W1G Medium Italic DIN Next W1G Bold DIN Next W1G Bold Italic DIN Next W1G Heavy DIN Next W1G Heavy Italic DIN Next W1G Black DIN Next W1G Black Italic

Letters

Letters LETTERS

Letters

l et t ers

Typographic Detail 1. Abstraction 2. Clues 3. Distinction 4. Reveal 5. Letterform Sequence

Abstraction

CLUES

Distinction

R

revea l

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Abstraction

CLUES

Distinction

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Letterform Sequence Frame 1: Abstraction Frame 2: Clues Frame 3: Distinction Frame 4: Reveal

P N O E

Letterform Sequence Frame 1: Abstraction Frame 2: Clues Frame 3: Distinction Frame 4: Reveal

T y p o g r a p h y a n d the letterform

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Letters

Letters

Letters

LETTERS l et t ers

Typographic Form & Counterform 1.

Combine two black glyphs. Combine one black and one white glyph.

2.

Combine one sans serif glyph with one serif glyph.

3.

Combine one closed in counterform glyph with a geometric shape.

4.

Combine two closed in counterform glyphs with a geometric shape.

D

R

W S

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1. Uppercase 2. Typographic Structure 3. Typographic Anatomy

DINSANS

Handgloves

Handgloves 01 Crossbar 02 Counter 03 Shoulder 04 Bowl 05 Stem

06 Descender 11 Counter 07 Stroke 12 Spine 08 Ascender 09 Bowl 10 Vertex

Sentences

Sentences

Sentences

SENTENCES s e n tenc es

One Size Structure, Meaning, Hierearchy, Composition & Process Variation

a. One Size. One Weight. Horizontal Baselines. 12pt/regular weight/ roman version/b+w/

b. One Size. One Weight. Orthogonal Baselines. 12pt/regular weight/ roman version/b+w/

c. One Size. Two Weights. Horizontal & Orthogonal Baselines. +Circle 12pt/regular&bold/ roman version/b+w/

d. One Size. Two Weights. Two Versions. Orthogonal baselines. +Rules 12pt/regular&bold/ roman&italic/b+w/

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Visible

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DINSans

10 of 19

A Series of Typographic Investigations A Modern Geometric San Serif Type Family

1990

Autumn 2020

Designed by Albert-Jan Pool

A Modern Geometric San Serif Type Family The Ohio State University Department of Design Autumn 2020

Department of Design The Ohio State University

Making Language Visible

DINSans Making Language

A Modern Geometric San Serif Type Family Designed by Albert Jan Pool

1990

A Series of Typographic Investigations The Ohio 10 of 19 State University Department of Design Autumn 2020

Visible DINSans Designed by Albert-Jan Pool A Modern Geometric San Serif Type Family A Series of Typographic Investigations The Ohio State University Department of Design Autumn 2020 10 of 19 1990

DINSans

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Making Language Visible

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The Ohio State University

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Two Sizes Structure, Meaning, Hierarchy, Composition & Process Variation

f. Two Sizes. Two Weights e. Two Sizes. Two Weights Two Versions. Rules. Two Versions. Horizontal Horizontal & Orthogonal & Orthogonal Baselines. Baselines. Gray Values. 12pt text/ regular & bold/ 12 pt./ regular & bold/ roman & italic/ b+w/ roman & italic/ gray values/ Second size x-height Second size x-height matches 12pt text cap matches 12pt text cap height or Second size height or Second size cap cap height matches height matches 12pt text 12pt text x height x-height or Second size to the desingers discretion



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2020

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Making Language Visible

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T h e Ohio State University

Department of Design

S

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Typography Design: 3503

Autumn

N

I D

1. Typographic Specimens: The Great Typefaces by Phillip B. Meggs, Rob Carter

2. The Anatomy of Type: A Graphic Guide to 100 Typefaces by Stepehm Coles

3. Explorations in Typography: Mastering the Art of Fine Typesetting Hardcover by Carolina de Bartolo, Erik Spiekermann

4. Grid Systems: Principles of Organizing Type by Kimberly Elam

Keith Novicki, Instructor

Hayes Hall 205+206 2020

E m a i l : m a bey, 7 @os u . e du

W+ F 1:00-3:40pm Elsa Mabey Designer

S

A S N

5. Grid Systems in Graphic Design/Raster Systeme Fur Die Visuele Gestalung by Josef Muller Brockmann

6. Typographie: A Manual of Design by Emil Ruder

7. Typographic Design: Form and Communication 6th Edition by Rob Carter, Phillip B. Meggs, Ben Day Sandra Maxa, Mark Sanders

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MMaakki inngg Typography Design 3503 105 Hayes Hall 108 105 Hayes Hall 108 Typography Design 3503 North Oval Mall North Oval Mall Columbus, Ohio Columbus, Ohio 43210-1318 usa 43210-1318 usa The Ohio State University Phone: 614 292 6746 Phone: 614 292 6746 The Ohio State University Department of Design www.design.osu.edu www.design.osu.edu Department of Design

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