Unit 1 – Task 6:The Creative Economy • What industries make up the creative industries?

• Employment in the UK • Economy of the Creative Industries • Sources

What makes up the Creative Industries? – Part 1 The government defined which industries make up the creative sector in 1997, furthermore they published the Creative Industries Mapping Documents in 1998. This document outlines thirteen industries which make up the creative sector, for example:

• Advertising: this looks into the clients of products and services. This looks into consumer research and therefore allows products to be more targeted to consumers. This industry employs around 96,000 people. • Antiques: this focusses on those who deal and auction antiques. This market employs over 40,000 people and the industry is worth over £1.8 billion.

• Architecture: this primarily looks at building designs and building planning approval. There are roughly 30,000 architects in Britain. As a contributor to the construction industry, it is a part of a £51 billion industry. • Crafts: this covers the actual creation of a product. It can be seen from textiles to the arts. Within the strict terms of the craft industry, there are about 25,000 employees, though depending on how wide the definition is, it can be up to 10x that amount.

• Design: This looks more into the actual design of a product as opposed to the product itself. The number of people employed by the design industry was estimated to be 173,000, furthermore in 1995 the design industry was estimated to be worth £12 billion. • Fashion: this looks into clothes design and the manufacturing of these clothes. This industry directly employs 1000-1500 people, though a further 10,000 people are estimated to be employed in similar, contributing areas. The combined wholesale revenue from UK design industries in 1997 was worth over £600 million.

What makes up the Creative Industries? – Part 2 • Film: this looks at filming, screenwriting, film distribution and exhibition and photography. The film industry employs over 33,000 people. In 2020 the UK film industry was worth £2.64 billion. • Leisure Software: this covers software development as well as the distribution and publishment of it. The industry employs around 27,000 people in the UK and the industry revenues in 1997 were estimated to be £1.2 billion. • Music: this looks into live performance and the production and sales of music. The total employment of the industry is estimated to be over 160,000 and in 2021 the industry was estimated to be worth £1.26 billion. • Performing arts: this covers music, drama and dance production and the more technical side of it such as stage, lighting, costumes etc. The industry employs over 96,000 people and in 2015 the industry contributed £8.5 billion to the UK economy. • Publishing: This covers book, magazine and newspaper publishing. In 1996, direct publishing employment roughly 132,000 people. In 2022 the estimated UK BOOK industry worth was £6.2 billion.

• Software: this covers system software and integration. In 1997, 272,000 people were estimated to be employed by the computer services industry, this includes those who work in the software industry. Furthermore, the industry in 2022 is estimated to be worth £39.7 billion. • TV and Radio: this looks into broadcasting, production and transmission. In 1996, 60,000 people were employed by the TV and radio industries and in 2022 the TV industry is estimated to be worth £19 billion and the radio industry is estimated to be worth £1.3 billion.

Creative Employment in the UK In the UK, the creative industries are producing more jobs than any other sector. There are an estimated 2,040,000 jobs currently within the UK’s creative industries with 75% of those being located outside of central London. Here are some statistics and facts regarding employment in the creative industries from reputable sources: • Creative employment is growing faster than employment as a whole. In 2018, the creative industry’s workforce grew by 1.6% in comparison to general employment which grew by 0.8%. • The fastest growing creative industries are music/performing arts and IT/software services. Between 2011 and 2015 the music and performing arts industry grew by 34.7%. The IT and software industry grew by 32.6% in this same time frame. • Self-employment accounts for 32% of creative industry employment. This is in comparison to 16% of the general UK workforce. • Over 1 in 8 businesses in the UK (11.8% of UK businesses as a whole) are a part of the creative industries. This is around 300,000 businesses.

• 32%, just under a third, of the UK’s creative employment is freelance, in comparison to the general workforce which accounts for 16% of freelance work. • The representation of women in the creative workforce has increased since 2009 when it was 27%, in 2012 women accounted for 36%, now it is roughly 37.1%. • Representation of BAME has declined since 2009, reducing their reputation to just 5.4% of the creative workforce.

Creative Economy in the UK In the UK, statistics show that the creative industries sector is growing five times faster than the national economy’s rate of growth. Here is some information regarding creative sectors and their impact on the national economy: • In 2018, the creative industries contributed over £111 billion to the UK economy, which is equivalent to £306 million each day. This is a 7.4% increase from 2017 whereas the UK economy as a whole only increased by 1.4% within that same time frame. • IT and software generated the most to creative industry’s GVA in 2019 by contributing £47 billion (40.6%). • The second largest contributor to the sector’s GVA in 2019 was the film/tv/radio industry, in which they contributed to 39% of it’s growth.

• Arts, museums and heritage contributed £34.6 billion in 2019, contributing to 1.8% of the UK’s GVA. • It is estimated that during the Covid-19 pandemic, the UK’s creative sector lost over £12 billion in GVA. • In 2019, it is estimated that the economic footprint of creative industries supported 3.5 million jobs and £178 billion in GVA. As a result of supply chain effects, for every 10 jobs in the creative industry, a further 7 are supported elsewhere and indirectly. This also means that for ever £1 generate directly for the UK economy, a further £0.5 is accumulated. • In 2019, creative industries contributed £115.9 billion to the economy, which is a 43.6% increase since 2010, making up 6% of the UK’s economy in it’s entirety.

Sources https://discovercreative.careers/students-and-parents/what-are-the-creative-industries/ https://www.gov.uk/government/publications/creative-industries-mapping-documents-1998

https://www.thecreativeindustries.co.uk/facts-figures/uk-creative-overview-facts-and-figures-employment-figures https://www.nesta.org.uk/blog/seven-key-findings-from-the-new-creative-industry-statistics/ https://pec.ac.uk/news/national-statistics-on-the-creative-industries#:~:text=Self%2Demployment%20accounts%20for%2032,more%20broadly%20(DCMS%202021). https://www.gov.uk/government/news/uks-creative-industries-contributes-almost-13-million-to-the-uk-economy-every-hour https://lordslibrary.parliament.uk/impact-of-government-policy-on-the-creative-sector/

https://www.prospects.ac.uk/jobs-and-work-experience/job-sectors/creative-arts-and-design/overview-of-the-uks-creative-arts-sector