20230105 - NEOM Food Flipbook PDF

20230105 - NEOM Food

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1

A BOLD NEW FUTURE FOR FOOD

3

CONTENTS Note from Leadership

04

Welcome to NEOM

06

NEOM Food Sector

28

Our Focus Areas

34

Our People

46

Get Involved

52

3

CONTENTS Note from Leadership

04

Welcome to NEOM

06

NEOM Food Sector

28

Our Focus Areas

34

Our People

46

Get Involved

52

5

NOTE FROM LEADERSHIP



With a blank canvas in an area the size of Belgium, and a talented global team of experts, the opportunities for growth in NEOM are unparalleled. Our location, expertise and innovation ecosystem combine to create a unique proposition.

At the heart of major global trade routes, within six hours of 40% of the world’s population, NEOM is ideally positioned to become one of the most valuable locations in which to do business in the world. It offers easy access to huge export markets, as well as a rapidly growing domestic market, all from an exciting, dynamic place to live and work. At NEOM Food, our team of scientists and innovators is tackling the toughest challenge in food: how to create the most sustainable food system in the world that can nourish both people and the planet despite the ongoing climate crisis. Using the desert as a testbed, we’re pioneering more efficient solutions to food production in water-scarce environments, developing scalable models for the rest of the world. We’re exploring innovative solutions across five key focus areas: agriculture, aquaculture, novel foods, personalized nutrition, and supply chains, with ESG criteria embedded across all our operations. Radical innovation is the cornerstone of our approach, and we’re committed to nurturing the world’s most exciting ideas and turning them into reality. We help companies and organizations worldwide to capture the many opportunities available in food and agriculture at NEOM, supported by business-friendly regulations, a talented team, and a thriving ecosystem built to support innovation at every level.



We’re building an exciting future, and it’s my pleasure to welcome you to explore all that NEOM Food has to offer.

Dr. Juan Carlos Motamayor Executive Director, Food Sector

5

NOTE FROM LEADERSHIP



With a blank canvas in an area the size of Belgium, and a talented global team of experts, the opportunities for growth in NEOM are unparalleled. Our location, expertise and innovation ecosystem combine to create a unique proposition.

At the heart of major global trade routes, within six hours of 40% of the world’s population, NEOM is ideally positioned to become one of the most valuable locations in which to do business in the world. It offers easy access to huge export markets, as well as a rapidly growing domestic market, all from an exciting, dynamic place to live and work. At NEOM Food, our team of scientists and innovators is tackling the toughest challenge in food: how to create the most sustainable food system in the world that can nourish both people and the planet despite the ongoing climate crisis. Using the desert as a testbed, we’re pioneering more efficient solutions to food production in water-scarce environments, developing scalable models for the rest of the world. We’re exploring innovative solutions across five key focus areas: agriculture, aquaculture, novel foods, personalized nutrition, and supply chains, with ESG criteria embedded across all our operations. Radical innovation is the cornerstone of our approach, and we’re committed to nurturing the world’s most exciting ideas and turning them into reality. We help companies and organizations worldwide to capture the many opportunities available in food and agriculture at NEOM, supported by business-friendly regulations, a talented team, and a thriving ecosystem built to support innovation at every level.



We’re building an exciting future, and it’s my pleasure to welcome you to explore all that NEOM Food has to offer.

Dr. Juan Carlos Motamayor Executive Director, Food Sector

7

NEOM IS A NEW VISION OF W H AT T H E F U T U R E C O U L D B E

NEOM's Vision The land of the future, where the greatest minds and best talents are empowered to embody pioneering ideas and exceed boundaries in a world inspired by imagination.

7

NEOM IS A NEW VISION OF W H AT T H E F U T U R E C O U L D B E

NEOM's Vision The land of the future, where the greatest minds and best talents are empowered to embody pioneering ideas and exceed boundaries in a world inspired by imagination.

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AT T H E H E A RT O F GLOBAL TRADE ROUTES

13%

of global trade flows through the Red Sea

NEOM is

26,500km2,

about the same size as Kuwait and Lebanon combined

NEOM lies on the busiest trade routes between Africa, Asia, Europe and the Americas.

40%

of the world’s population is reachable within a six-hour flight

9

AT T H E H E A RT O F GLOBAL TRADE ROUTES

13%

of global trade flows through the Red Sea

NEOM is

26,500km2,

about the same size as Kuwait and Lebanon combined

NEOM lies on the busiest trade routes between Africa, Asia, Europe and the Americas.

40%

of the world’s population is reachable within a six-hour flight

11

NEOM IN A NUTSHELL

2,000+ employees

10°C

cooler than the rest of the Gulf Cooperation Council (GCC)

To support the development of a sustainable tomorrow for NEOM and beyond, the region has identified 14 sectors that will drive its economic future.

100% powered by renewable energy

Over

35x

Water

Energy

Manufacturing

Mobility

Financial Services

Media

Entertainment and Culture

Tourism

Food

Design and Construction

Sport

Health, Wellbring and Biotech

Education

Technology and Digital

larger than Singapore (equivalent to Belgium)

10.3 m/s

available wind speed (equivalent to the North Sea)

11

NEOM IN A NUTSHELL

2,000+ employees

10°C

cooler than the rest of the Gulf Cooperation Council (GCC)

To support the development of a sustainable tomorrow for NEOM and beyond, the region has identified 14 sectors that will drive its economic future.

100% powered by renewable energy

Over

35x

Water

Energy

Manufacturing

Mobility

Financial Services

Media

Entertainment and Culture

Tourism

Food

Design and Construction

Sport

Health, Wellbring and Biotech

Education

Technology and Digital

larger than Singapore (equivalent to Belgium)

10.3 m/s

available wind speed (equivalent to the North Sea)

13

THE LINE

13

THE LINE

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THE LINE

The future of urban living THE LINE is a civilizational revolution that puts humans first, providing an unprecedented urban-living experience while preserving the surrounding nature. It redefines the concept of urban development and what cities of the future should look like. The designs of THE LINE embody how urban communities will be in the future in an environment free from roads, cars and emissions. It will run on 100% renewable energy and prioritize people’s health and well-being over transportation and infrastructure as in traditional cities. It puts nature ahead of development and will contribute to preserving 95% of NEOM’s land. THE LINE offers a new approach to urban design: The idea of layering city functions vertically while giving people the possibility of moving seamlessly in three dimensions (up, down or across) to access them is a concept referred to as Zero Gravity Urbanism. Different from just tall buildings, this concept layers public parks and pedestrian areas, schools, homes and places for work, so that one can move effortlessly to reach all daily needs within five minutes. THE LINE will eventually accommodate 9 million people and will be built on a footprint of just 34 square kilometers. Its ideal all-year-round climate will ensure that residents can enjoy the surrounding nature.

• • • •

200 meters wide 170 kilometers long 500 meters above sea level 100% renewable energy

15

THE LINE

The future of urban living THE LINE is a civilizational revolution that puts humans first, providing an unprecedented urban-living experience while preserving the surrounding nature. It redefines the concept of urban development and what cities of the future should look like. The designs of THE LINE embody how urban communities will be in the future in an environment free from roads, cars and emissions. It will run on 100% renewable energy and prioritize people’s health and well-being over transportation and infrastructure as in traditional cities. It puts nature ahead of development and will contribute to preserving 95% of NEOM’s land. THE LINE offers a new approach to urban design: The idea of layering city functions vertically while giving people the possibility of moving seamlessly in three dimensions (up, down or across) to access them is a concept referred to as Zero Gravity Urbanism. Different from just tall buildings, this concept layers public parks and pedestrian areas, schools, homes and places for work, so that one can move effortlessly to reach all daily needs within five minutes. THE LINE will eventually accommodate 9 million people and will be built on a footprint of just 34 square kilometers. Its ideal all-year-round climate will ensure that residents can enjoy the surrounding nature.

• • • •

200 meters wide 170 kilometers long 500 meters above sea level 100% renewable energy

17

OXAGON

17

OXAGON

19

OXAGON

Where clean industries, technology and people will come together in harmony with nature OXAGON, the home of advanced and clean industries in NEOM, will bring together stateof-the-art approaches of Industry 4.0 and the Circular Economy to enable factories of the future for products of the future. Seven sectors form the nucleus of OXAGON’s clean industry ambitions, with innovation and new technologies enabling their transformation towards circularity: • Sustainable food production • Renewable energy • Autonomous and sustainable mobility • Water innovation • Health and well-being • Technology and digital manufacturing • Modern methods of construction OXAGON will be a hub for research and innovation in NEOM, across the seven industries forming its manufacturing nucleus, fostering cross-pollination of innovation and new technologies. Pioneers in food production and food systems & machinery industry, innovators and entrepreneurs will have access to cutting-edge facilities including a dedicated Research and Innovation campus, a live testbed environment for new technologies and at-scale production facilities – accelerating ideas from labs to market. Furthermore, the cognitive city will establish the world’s most advanced and sustainable port with a fully integrated and automated supply-chain network backed by world-class sustainability credentials. This supply-chain and logistics infrastructure will enable seamless, sustainable end-to-end solutions to support a broad spectrum of food production sources, through a carbon-neutral and fully integrated digital and physical supply-chain operation.

The gateway to advanced and clean industries in NEOM, OXAGON offers greenfield infrastructure, enabling sustainable operations and trade, fostered by 100% renewable energy, and globally competitive business rates.

19

OXAGON

Where clean industries, technology and people will come together in harmony with nature OXAGON, the home of advanced and clean industries in NEOM, will bring together stateof-the-art approaches of Industry 4.0 and the Circular Economy to enable factories of the future for products of the future. Seven sectors form the nucleus of OXAGON’s clean industry ambitions, with innovation and new technologies enabling their transformation towards circularity: • Sustainable food production • Renewable energy • Autonomous and sustainable mobility • Water innovation • Health and well-being • Technology and digital manufacturing • Modern methods of construction OXAGON will be a hub for research and innovation in NEOM, across the seven industries forming its manufacturing nucleus, fostering cross-pollination of innovation and new technologies. Pioneers in food production and food systems & machinery industry, innovators and entrepreneurs will have access to cutting-edge facilities including a dedicated Research and Innovation campus, a live testbed environment for new technologies and at-scale production facilities – accelerating ideas from labs to market. Furthermore, the cognitive city will establish the world’s most advanced and sustainable port with a fully integrated and automated supply-chain network backed by world-class sustainability credentials. This supply-chain and logistics infrastructure will enable seamless, sustainable end-to-end solutions to support a broad spectrum of food production sources, through a carbon-neutral and fully integrated digital and physical supply-chain operation.

The gateway to advanced and clean industries in NEOM, OXAGON offers greenfield infrastructure, enabling sustainable operations and trade, fostered by 100% renewable energy, and globally competitive business rates.

21

TROJENA

21

TROJENA

23

TROJENA

A unique year-round mountain destination in NEOM TROJENA will be an iconic, world-class destination, blending natural and developed landscapes – and offering unique human-centric experiences for residents and visitors alike. The destination will house six distinctive development districts centered around tailored experiences that blend real with virtual architectural and engineering innovations. All to create a destination like no other on Earth. Situated in the center of NEOM, 50 kilometers from the Gulf of Aqaba coast, TROJENA will be the Gulf’s first outdoor ski resort and feature sporting events, art exhibitions, concerts and cultural festivals. Due to its high elevation, TROJENA’s cooler temperatures will make it a true yearround destination with a diverse offering that will redefine luxury living and travel offerings in the Gulf region with the aim of improving health and well-being for all of its visitors and residents.

Like the rest of the NEOM, TROJENA will be powered entirely by renewable energy and follow stringent sustainability principles to protect the cultural and environmental heritage of the region.

23

TROJENA

A unique year-round mountain destination in NEOM TROJENA will be an iconic, world-class destination, blending natural and developed landscapes – and offering unique human-centric experiences for residents and visitors alike. The destination will house six distinctive development districts centered around tailored experiences that blend real with virtual architectural and engineering innovations. All to create a destination like no other on Earth. Situated in the center of NEOM, 50 kilometers from the Gulf of Aqaba coast, TROJENA will be the Gulf’s first outdoor ski resort and feature sporting events, art exhibitions, concerts and cultural festivals. Due to its high elevation, TROJENA’s cooler temperatures will make it a true yearround destination with a diverse offering that will redefine luxury living and travel offerings in the Gulf region with the aim of improving health and well-being for all of its visitors and residents.

Like the rest of the NEOM, TROJENA will be powered entirely by renewable energy and follow stringent sustainability principles to protect the cultural and environmental heritage of the region.

25

WHY NEOM?

A prime location

Built from the ground up

Progressive laws and regulations

A diversified economy

In harmony with nature

An international project with Saudi capital

25

WHY NEOM?

A prime location

Built from the ground up

Progressive laws and regulations

A diversified economy

In harmony with nature

An international project with Saudi capital

27

NEOM FOOD SECTOR

OUR VISION

A global community with food at its heart, harnessing innovation to nourish people and the planet, and guaranteeing food security for generations to come.

27

NEOM FOOD SECTOR

OUR VISION

A global community with food at its heart, harnessing innovation to nourish people and the planet, and guaranteeing food security for generations to come.

29

Opening up unparalleled opportunities to shape the future of food. NEOM is well positioned to become one of the most exciting and valuable locations in which to do business in the world, and NEOM Food will provide the nourishment needed to drive progress by nurturing innovation in five specialized areas: Climate-proof Agriculture; Regenerative Aquaculture; Novel Foods; Personalized Nutrition; and Sustainable Food Supply & ESG. NEOM is an innovation hub and testbed where companies can develop, demonstrate and implement new sustainable food technologies and services that can be transferred and scaled up to improve our food systems. This capability will become increasingly important as countries enforce stricter sustainability and health regulations in response to climate change and growing consumer demand for sustainable food and healthier lifestyles. NEOM Food aims to lead the transformation of Saudi and global food systems by mobilizing extensive resources, and by providing its partners with a progressive legal framework and the flexible, comprehensive support that they need to do groundbreaking R&D, create novel solutions and launch their products. NEOM is building partnerships with leading global experts, innovators, cutting-edge technology companies, and consumer- and sustainability-centered food companies. Join us in the driving seat to bring healthy, safe and sustainable food that is good both for people and the planet to NEOM, the Kingdom of Saudi Arabia, and the world.

29

Opening up unparalleled opportunities to shape the future of food. NEOM is well positioned to become one of the most exciting and valuable locations in which to do business in the world, and NEOM Food will provide the nourishment needed to drive progress by nurturing innovation in five specialized areas: Climate-proof Agriculture; Regenerative Aquaculture; Novel Foods; Personalized Nutrition; and Sustainable Food Supply & ESG. NEOM is an innovation hub and testbed where companies can develop, demonstrate and implement new sustainable food technologies and services that can be transferred and scaled up to improve our food systems. This capability will become increasingly important as countries enforce stricter sustainability and health regulations in response to climate change and growing consumer demand for sustainable food and healthier lifestyles. NEOM Food aims to lead the transformation of Saudi and global food systems by mobilizing extensive resources, and by providing its partners with a progressive legal framework and the flexible, comprehensive support that they need to do groundbreaking R&D, create novel solutions and launch their products. NEOM is building partnerships with leading global experts, innovators, cutting-edge technology companies, and consumer- and sustainability-centered food companies. Join us in the driving seat to bring healthy, safe and sustainable food that is good both for people and the planet to NEOM, the Kingdom of Saudi Arabia, and the world.

31

NEOM FOOD REPRESENTS A BOLD N E W F U T U R E F O R F O O D, B U I LT O N S USTA I N A B I L I T Y A N D I N N OVAT I O N

9.8 BILLION people will require a stable supply of nutritious food by 2050

To be able to feed humanity today – and in the decades to come – new techniques and methods have to be employed, against the inexorable pace of climate change.

Nearly

90%

4x

of the world’s marine fish stocks are now fully exploited, overexploited, or depleted

increase in meat production in the last 50 years, the largest contributor to emissions

70%

40%

of global water is used by agriculture

gap between the supply and demand of water

LACK OF ACCESS to quality food is the main driver of chronic diseases and directly impacts the global economy

31

NEOM FOOD REPRESENTS A BOLD N E W F U T U R E F O R F O O D, B U I LT O N S USTA I N A B I L I T Y A N D I N N OVAT I O N

9.8 BILLION people will require a stable supply of nutritious food by 2050

To be able to feed humanity today – and in the decades to come – new techniques and methods have to be employed, against the inexorable pace of climate change.

Nearly

90%

4x

of the world’s marine fish stocks are now fully exploited, overexploited, or depleted

increase in meat production in the last 50 years, the largest contributor to emissions

70%

40%

of global water is used by agriculture

gap between the supply and demand of water

LACK OF ACCESS to quality food is the main driver of chronic diseases and directly impacts the global economy

33

FORGING THE FUTURE OF FOOD ACROSS FIVE KEY AREAS

CLIMATE-PRO OF AGRICULTURE

REGENERATIVE AQUACULTURE

WATER AND FO OD INNOVATION HUB The Water and Food Innovation Hub provides the resources, supporting infrastructure, and a testbed for developing and demonstrating new food technologies.

NOVEL FO ODS

R&D CONSORTIA R&D Consortia bring top minds together to share best practices and design groundbreaking food technologies and approaches.

Backed by an ecosystem that ignites and fosters innovation

PERSONALIZED NUTRITION

SUSTAINABLE FO OD SUPPLY & ESG

ACCELER ATOR PRO GR AMS Accelerator Programs help spot talent, fast-track promising food startups, and integrate budding entrepreneurs into our global network.

33

FORGING THE FUTURE OF FOOD ACROSS FIVE KEY AREAS

CLIMATE-PRO OF AGRICULTURE

REGENERATIVE AQUACULTURE

WATER AND FO OD INNOVATION HUB The Water and Food Innovation Hub provides the resources, supporting infrastructure, and a testbed for developing and demonstrating new food technologies.

NOVEL FO ODS

R&D CONSORTIA R&D Consortia bring top minds together to share best practices and design groundbreaking food technologies and approaches.

Backed by an ecosystem that ignites and fosters innovation

PERSONALIZED NUTRITION

SUSTAINABLE FO OD SUPPLY & ESG

ACCELER ATOR PRO GR AMS Accelerator Programs help spot talent, fast-track promising food startups, and integrate budding entrepreneurs into our global network.

35

C L I M AT E - P RO O F AG R I C U LT U R E

Cultivation that maximizes the value of every drop of water. Driven by the need to overcome the challenges presented by global warming, water scarcity, and soil erosion, NEOM is embarking on a journey to become a regional lighthouse and source of inspiration in sustainable climate-resilient food production and cutting-edge agrifood-tech innovation. NEOM is a living laboratory, in which we are collaboratively developing the forward-looking technologies needed to build a world-class sustainable food system, to feed the region and ultimately become a global leader in agriculture for extreme weather in a world facing climate change. Our model for agriculture will be powered by 100% renewable energy and a smart network that will supply sustainably produced desalinated water with a zero-brine discharge approach. It will leverage the most advanced technologies to address intrinsic sustainability issues associated with conventional field-based desert agriculture and controlled-environment production, in order to produce healthy, delicious, nutritious and sustainable fruits and vegetables. NEOM aims to future-proof our agricultural systems in partnership with leading global experts, AgriTech innovators, and ground-breaking food companies. Let’s grow tomorrow’s agricultural systems together.

35

C L I M AT E - P RO O F AG R I C U LT U R E

Cultivation that maximizes the value of every drop of water. Driven by the need to overcome the challenges presented by global warming, water scarcity, and soil erosion, NEOM is embarking on a journey to become a regional lighthouse and source of inspiration in sustainable climate-resilient food production and cutting-edge agrifood-tech innovation. NEOM is a living laboratory, in which we are collaboratively developing the forward-looking technologies needed to build a world-class sustainable food system, to feed the region and ultimately become a global leader in agriculture for extreme weather in a world facing climate change. Our model for agriculture will be powered by 100% renewable energy and a smart network that will supply sustainably produced desalinated water with a zero-brine discharge approach. It will leverage the most advanced technologies to address intrinsic sustainability issues associated with conventional field-based desert agriculture and controlled-environment production, in order to produce healthy, delicious, nutritious and sustainable fruits and vegetables. NEOM aims to future-proof our agricultural systems in partnership with leading global experts, AgriTech innovators, and ground-breaking food companies. Let’s grow tomorrow’s agricultural systems together.

37

R EG E N E R AT I V E AQ UAC U LT U R E

Producing high-value seafood while protecting the marine environment. Considering growing demand for seafood while acknowledging the detrimental effects traditional aquacultural practices pose to the natural environment, NEOM’s trail-blazing philosophy is paving the way for a new paradigm in regenerative aquaculture, to produce the highest quality and freshest seafood in the Kingdom. NEOM will be home to a high-tech aquaculture park, including a state-of-the-art hatchery & breeding center; land-based and seabased production systems using the best technologies of today and tomorrow; novel and more sustainable feed-production infrastructure; and advanced seafood-processing facilities. This project will relieve pressure on our local marine environment and support regenerative food security for NEOM and Saudi Arabia. It will combine marine preservation with a net-positive impact on the Red Sea ecosystem, e.g. by focusing on native and economically viable local species, ensuring zero-liquid discharge, and increasing biomass and marine biodiversity. In partnership with leading investors and aquacultural companies worldwide, NEOM will transform the seafood-production industry, building a brighter future for our planet. Be part of a new model of regenerative aquaculture.

37

R EG E N E R AT I V E AQ UAC U LT U R E

Producing high-value seafood while protecting the marine environment. Considering growing demand for seafood while acknowledging the detrimental effects traditional aquacultural practices pose to the natural environment, NEOM’s trail-blazing philosophy is paving the way for a new paradigm in regenerative aquaculture, to produce the highest quality and freshest seafood in the Kingdom. NEOM will be home to a high-tech aquaculture park, including a state-of-the-art hatchery & breeding center; land-based and seabased production systems using the best technologies of today and tomorrow; novel and more sustainable feed-production infrastructure; and advanced seafood-processing facilities. This project will relieve pressure on our local marine environment and support regenerative food security for NEOM and Saudi Arabia. It will combine marine preservation with a net-positive impact on the Red Sea ecosystem, e.g. by focusing on native and economically viable local species, ensuring zero-liquid discharge, and increasing biomass and marine biodiversity. In partnership with leading investors and aquacultural companies worldwide, NEOM will transform the seafood-production industry, building a brighter future for our planet. Be part of a new model of regenerative aquaculture.

39

NOVEL FOODS

Developing new, sustainable food sources to meet consumer preferences. As consumers, in greater numbers than ever, are motivated to improve their dietary patterns and reduce meat consumption, NEOM aims to drive the transition towards a better food future by promoting the adoption of alternative products and novel ingredients in KSA and across the broader Middle East market. With sustainability at its core, NEOM is building an innovation-driven ecosystem with the aim of becoming the leading novel-food hub in the world. A next-generation food park and a dedicated bioreactor park will facilitate this change, encompassing world-class, state-of-theart production facilities for plant-based, cell-based and alternative foods, as well as for selected natural ingredients. These facilities will be designed and built to the highest environmental and sustainability standards, with an aspiration to be carbon neutral, reduce water waste, and align with circular bioeconomic principles. NEOM aspires to attract leading global alternative-protein and novelfood enterprises into its production hub within NEOM. Be part of the food transition towards a better planet.

39

NOVEL FOODS

Developing new, sustainable food sources to meet consumer preferences. As consumers, in greater numbers than ever, are motivated to improve their dietary patterns and reduce meat consumption, NEOM aims to drive the transition towards a better food future by promoting the adoption of alternative products and novel ingredients in KSA and across the broader Middle East market. With sustainability at its core, NEOM is building an innovation-driven ecosystem with the aim of becoming the leading novel-food hub in the world. A next-generation food park and a dedicated bioreactor park will facilitate this change, encompassing world-class, state-of-theart production facilities for plant-based, cell-based and alternative foods, as well as for selected natural ingredients. These facilities will be designed and built to the highest environmental and sustainability standards, with an aspiration to be carbon neutral, reduce water waste, and align with circular bioeconomic principles. NEOM aspires to attract leading global alternative-protein and novelfood enterprises into its production hub within NEOM. Be part of the food transition towards a better planet.

41

PERSONALIZED NUTRITION

Providing world-leading holistic nutrition services to meet every individual’s unique needs. The impact of various types of food on human health differs due to multiple factors. Despite the many advances in science and technology, for Personalized Nutrition to be genuinely disruptive and break the paradigm of traditional models, an end-to-end, fully integrated approach is needed. NEOM plans to create a first-of-its-kind holistic Personalized Nutrition ecosystem to empower people to meet their individual nutritional needs and adopt a healthier lifestyle, with food at its heart. With an evidence-based approach, NEOM will provide all its residents and visitors with the infrastructure, information, products, and services they need to make better food choices on a dynamic and seamless consumer journey. Our Personalized Nutrition Platform will use the latest advanced technologies and artificial-intelligence models to collect and analyze consumer data (e.g. microbiome, genetic, lifestyle and behavioral). Importantly, our Personalized Nutrition Platform will generate actionable insights and predictions that guide consumers towards positive, sustainable dietary-behavioral change for a better life, while maintaining the highest level of security and privacy. NEOM is looking to work with breakthrough innovators and commercial partners to bridge the gap between food and health care. Let’s come together to revolutionize people’s relationships with food.

41

PERSONALIZED NUTRITION

Providing world-leading holistic nutrition services to meet every individual’s unique needs. The impact of various types of food on human health differs due to multiple factors. Despite the many advances in science and technology, for Personalized Nutrition to be genuinely disruptive and break the paradigm of traditional models, an end-to-end, fully integrated approach is needed. NEOM plans to create a first-of-its-kind holistic Personalized Nutrition ecosystem to empower people to meet their individual nutritional needs and adopt a healthier lifestyle, with food at its heart. With an evidence-based approach, NEOM will provide all its residents and visitors with the infrastructure, information, products, and services they need to make better food choices on a dynamic and seamless consumer journey. Our Personalized Nutrition Platform will use the latest advanced technologies and artificial-intelligence models to collect and analyze consumer data (e.g. microbiome, genetic, lifestyle and behavioral). Importantly, our Personalized Nutrition Platform will generate actionable insights and predictions that guide consumers towards positive, sustainable dietary-behavioral change for a better life, while maintaining the highest level of security and privacy. NEOM is looking to work with breakthrough innovators and commercial partners to bridge the gap between food and health care. Let’s come together to revolutionize people’s relationships with food.

43

S USTA I N A B L E F O O D SUPPLY & ESG

Reimagining food supply chains to meet the standards of tomorrow. As the threats to the global food supply chain are varied and multiplying, countries with limited land and water resources – which are highly dependent on food imports – need to work on solutions that will secure their food supply for generations to come. In this context, NEOM will create a leading framework to secure the year-round availability and affordability of safe, healthy food that is sustainably grown and sourced. NEOM will commercialize food grown locally, re-export premium goods, and source food products from qualified sustainable suppliers. With no legacy infrastructure, NEOM is a greenfield opportunity to develop the technological backbone to fully digitize all operations and supply chain, enabling novel ways of conducting ESG reporting, performance, and risk management. Built around the core principles of responsibility and transparency, NEOM’s sustainability-and-assurance system will champion ESG criteria across all operations and the entire supply chain, assuring the highest quality standards and advancing progress towards the UN SDGs. NEOM is looking to work with major players in the industry to optimize our food supply towards the highest standards of sustainability and quality. Help us build a truly sustainable food system.

43

S USTA I N A B L E F O O D SUPPLY & ESG

Reimagining food supply chains to meet the standards of tomorrow. As the threats to the global food supply chain are varied and multiplying, countries with limited land and water resources – which are highly dependent on food imports – need to work on solutions that will secure their food supply for generations to come. In this context, NEOM will create a leading framework to secure the year-round availability and affordability of safe, healthy food that is sustainably grown and sourced. NEOM will commercialize food grown locally, re-export premium goods, and source food products from qualified sustainable suppliers. With no legacy infrastructure, NEOM is a greenfield opportunity to develop the technological backbone to fully digitize all operations and supply chain, enabling novel ways of conducting ESG reporting, performance, and risk management. Built around the core principles of responsibility and transparency, NEOM’s sustainability-and-assurance system will champion ESG criteria across all operations and the entire supply chain, assuring the highest quality standards and advancing progress towards the UN SDGs. NEOM is looking to work with major players in the industry to optimize our food supply towards the highest standards of sustainability and quality. Help us build a truly sustainable food system.

45

C O N TAC T S F O R K E Y F O O D TO P I C S

Dr. Juan Carlos Motamayor

Duncan Malyon

Dr. Pierre Broun

Dr. Andrew Yip

HE AD OF FO OD

DIRECTOR, BUSINESS DEVELOPMENT

DIRECTOR, CLIMATE-PRO OF AGRICULTURE

HE AD OF TECHNOLO GY & INNOVATION

With 20 years’ experience across the food industry worldwide, Juan Carlos leads NEOM’s food sector. He previously worked at global leaders in the food space including Coca-Cola and Mars – in agriculture, aquaculture and sustainable-business-development roles; and worked as a scientific advisor for government and non-profit corporations.

Duncan is responsible for driving a more sustainable food industry for both producers and the environment. Having held executive board roles at major international companies, he brings to the table a strong commercial background in food and consumer goods.

Pierre leads NEOM Food’s agriculture practice, focused on leveraging plant science and technology to bring innovation from farm to plate. He previously led plant science for major food companies across Europe.

Andrew is focused on human-centric design, overseeing key areas including digital infrastructure, data governance, innovation services and ecosystem building. He has been a NEOM pioneer since 2019, previously serving the public sector in consulting roles focused on advanced analytics and data governance, as well as spearheading technology and social entrepreneurship initiatives in Saudi Arabia.

D UNC [email protected]

PIERRE.BRO [email protected]

[email protected]

JUANC [email protected]

Flavio Alzueta

Dr. George Harrigan

Timothy Graham

Dr. Graeme Smith

HE AD OF SUSTAINABLE FO OD SUPPLY & ESG

HE AD OF NOVEL FO ODS

HE AD OF REGENER ATIVE AQUACULTURE

HE AD OF PERSONALIZED NUTRITION

Flavio has extensive experience in the agrifood value chain, having worked on the production side leading the commercial area of a big cooperative in Almeria, Spain, and on the operational side as head of global operations for GLOBAL G.A.P., Germany, for nearly a decade. In the past five years, he has particularly focused on defining and delivering corporate sustainability as part of growth strategies. He is a qualified corporate lawyer with an MBA from IE Business School in Madrid.

George has 30 years’ industry experience including positions at Pfizer, Monsanto, and Coca-Cola. He holds a PhD in chemistry and has published 80+ scientific papers and authored two books. In 2004, George co-founded The Metabolomic Society, which now has 1000+ members worldwide.

Tim has worked in Australian and Asian aquaculture, seafood, and related industries for over 30 years, previously working for global companies such as Phillips Foods Inc, Cleanseas Tuna Ltd, PFG-Group Pty Ltd, Ionics Watertec Pty Ltd and Atlantis Resources Pty Ltd.

Graeme has more than a decade’s experience working as a senior scientist helping global brands develop innovative personalized nutrition strategies, products & services. He has established himself as a key opinion leader in personalized nutrition, publishing comprehensive reviews in high-impact nutrition journals on precision nutrition.

FL [email protected]

[email protected]

Tim’s responsibilities have included the development and management of strategic relationships within the private sector, NGOs, and governmental departments as well as strategy/policy development and implementation.

TIMOTHY.GR [email protected]

GR [email protected]

45

C O N TAC T S F O R K E Y F O O D TO P I C S

Dr. Juan Carlos Motamayor

Duncan Malyon

Dr. Pierre Broun

Dr. Andrew Yip

HE AD OF FO OD

DIRECTOR, BUSINESS DEVELOPMENT

DIRECTOR, CLIMATE-PRO OF AGRICULTURE

HE AD OF TECHNOLO GY & INNOVATION

With 20 years’ experience across the food industry worldwide, Juan Carlos leads NEOM’s food sector. He previously worked at global leaders in the food space including Coca-Cola and Mars – in agriculture, aquaculture and sustainable-business-development roles; and worked as a scientific advisor for government and non-profit corporations.

Duncan is responsible for driving a more sustainable food industry for both producers and the environment. Having held executive board roles at major international companies, he brings to the table a strong commercial background in food and consumer goods.

Pierre leads NEOM Food’s agriculture practice, focused on leveraging plant science and technology to bring innovation from farm to plate. He previously led plant science for major food companies across Europe.

Andrew is focused on human-centric design, overseeing key areas including digital infrastructure, data governance, innovation services and ecosystem building. He has been a NEOM pioneer since 2019, previously serving the public sector in consulting roles focused on advanced analytics and data governance, as well as spearheading technology and social entrepreneurship initiatives in Saudi Arabia.

D UNC [email protected]

PIERRE.BRO [email protected]

[email protected]

JUANC [email protected]

Flavio Alzueta

Dr. George Harrigan

Timothy Graham

Dr. Graeme Smith

HE AD OF SUSTAINABLE FO OD SUPPLY & ESG

HE AD OF NOVEL FO ODS

HE AD OF REGENER ATIVE AQUACULTURE

HE AD OF PERSONALIZED NUTRITION

Flavio has extensive experience in the agrifood value chain, having worked on the production side leading the commercial area of a big cooperative in Almeria, Spain, and on the operational side as head of global operations for GLOBAL G.A.P., Germany, for nearly a decade. In the past five years, he has particularly focused on defining and delivering corporate sustainability as part of growth strategies. He is a qualified corporate lawyer with an MBA from IE Business School in Madrid.

George has 30 years’ industry experience including positions at Pfizer, Monsanto, and Coca-Cola. He holds a PhD in chemistry and has published 80+ scientific papers and authored two books. In 2004, George co-founded The Metabolomic Society, which now has 1000+ members worldwide.

Tim has worked in Australian and Asian aquaculture, seafood, and related industries for over 30 years, previously working for global companies such as Phillips Foods Inc, Cleanseas Tuna Ltd, PFG-Group Pty Ltd, Ionics Watertec Pty Ltd and Atlantis Resources Pty Ltd.

Graeme has more than a decade’s experience working as a senior scientist helping global brands develop innovative personalized nutrition strategies, products & services. He has established himself as a key opinion leader in personalized nutrition, publishing comprehensive reviews in high-impact nutrition journals on precision nutrition.

FL [email protected]

[email protected]

Tim’s responsibilities have included the development and management of strategic relationships within the private sector, NGOs, and governmental departments as well as strategy/policy development and implementation.

TIMOTHY.GR [email protected]

GR [email protected]

47

W H AT W E ’ R E LO O K I N G F O R I N PA R T N E R S

LEADERSHIP

DISRUPTERS • Pioneering • Early adopters • Energetic

• Brands • Governance • Culture

TRACK RECORD

GROWTH • Clear growth KPIs • Optimum portfolio • Geographical expansion

• Financial stability • JV history • Commitment

47

W H AT W E ’ R E LO O K I N G F O R I N PA R T N E R S

LEADERSHIP

DISRUPTERS • Pioneering • Early adopters • Energetic

• Brands • Governance • Culture

TRACK RECORD

GROWTH • Clear growth KPIs • Optimum portfolio • Geographical expansion

• Financial stability • JV history • Commitment

49

W H Y PA R T N E R W I T H N E O M F O O D

01

02

03

05

06

07

You will be part of NEOM, the most dynamic, innovative, and sustainable region in the world

You will benefit from an agile and forward-thinking regulatory environment, fostering and supporting innovation

You will benefit from NEOM`s strategic location, at the intersection of major European and Asian maritime routes

You will work with leaders across the food sector to design, test out and scale solutions to the toughest challenges in food

You will be close to major consumer markets, connected to the GCC and beyond through state-of-the-art infrastructure

04

You will have access to a competitive support package, including production incentives

You will have access to OXAGON`s nextgeneration port, supply chain and logistics platforms

Y O U W I L L B E PA R T O F C R E AT I N G TO M O R RO W ’ S FOOD SYSTEMS, FROM THE GROUND UP

49

W H Y PA R T N E R W I T H N E O M F O O D

01

02

03

05

06

07

You will be part of NEOM, the most dynamic, innovative, and sustainable region in the world

You will benefit from an agile and forward-thinking regulatory environment, fostering and supporting innovation

You will benefit from NEOM`s strategic location, at the intersection of major European and Asian maritime routes

You will work with leaders across the food sector to design, test out and scale solutions to the toughest challenges in food

You will be close to major consumer markets, connected to the GCC and beyond through state-of-the-art infrastructure

04

You will have access to a competitive support package, including production incentives

You will have access to OXAGON`s nextgeneration port, supply chain and logistics platforms

Y O U W I L L B E PA R T O F C R E AT I N G TO M O R RO W ’ S FOOD SYSTEMS, FROM THE GROUND UP

51

NEXT STEPS

To find out more, visit our website www.neom.com

51

NEXT STEPS

To find out more, visit our website www.neom.com

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