GEN 98.7 FM #GENERASI SUARA MUSIK INDONESIA

Nielsen, M9 2022) RADIO NOMOR 1 DI SEGMENTNYA LISTENERSHIP

TARGET AUDIENCE 20-40 y.o, Middle Upper (A,B,&C) MUSIC 90% Indonesia Hits & 10 % Western Hits POSITIONING Lokal banget. Radio yang Indonesia banget BRAND VALUES Lokal, Menyenangkan, & Berjiwa muda Kenalan dulu yuk sama Radio nomor 1 di segementnya RADIO PROFILE

7% 11% 15% 21% 22% 25% Others Students Entreprene ur Blue Collar Housewife White Collar 56% 38% 6% UPPER MIDDLE LOWER SES

DAILY LISTENING PATTERN 194 106 80 65 96 144 297 508 532 497 428 358 309 322 320 365 356 288 216 278 250 186 130 99 108 41 48 24 18 28 97 160 233 265 147 115 70 109 120 123 113 135 81 92 125 103 55 74 00.00 - 01.00 01.00 - 02.00 02.00 - 03.00 03.00 - 04.00 04.00 - 05.00 05.00 - 06.00 06.00 - 07.00 07.00 - 08.00 08.00 - 09.00 09.00 - 10.00 10.00 - 11.00 11.00 - 12.00 12.00 - 13.00 13.00 - 14.00 14.00 - 15.00 15.00 - 16.00 16.00 - 17.00 17.00 - 18.00 18.00 - 19.00 19.00 - 20.00 20.00 - 21.00 21.00 - 22.00 22.00 - 23.00 23.00 - 00.00 0 100 200 300 400 500 600 Total Listeners Weekdays ('000) Total Listeners Weekends ('000) 06.00 – 07.00 07.00 – 08.00 08.00 – 09.00 09.00 - 10.00 16.00 – 17.00 17.00 – 18.00 18.00 – 19.00 19.00 – 20.00 Weekdays 297,000 508,000 532,000 497,000 356,000 288,000 216,000 278,000 Weekends 97,000 160,000 233,000 265,000 113,000 135,000 81,000 92,000 Source: Nielsen, M9 2022

Website) , Oktober 2022 STREAMING DATA 1% 31% 42% 15% 7% 4% < 18 18 - 24 25 - 34 1% 2% 3% 3% 3% 3% 5% 5% 7% 47% Makassar Tangerang Bekasi Regency Bogor Depok Bekasi Bandung Semarang Surabaya Jakarta

600 Engagement Per Post

RADIO PROGRAM 01

INTRODUCTION You can enter a subtitle here if you need it 01

Jam Tayang : 6.40 I 7.40 I 8.40 I 9.40 FEATURE PROGRAM Jam Tayang : 7.15 Jam Tayang : 7.30 I 9.30 Jam Tayang : 9.15 Brand Exposures Benefit Spot : -Adliner product- -Spot product- -Closing tuneBenefit Adlibs : -Adlibs product- -Closing Tune-

INTRODUCTION You can enter a subtitle here if you need it 01

INTRODUCTION You can enter a subtitle here if you need it 01

Jam Tayang : 16.30 I 18.30 FEATURE PROGRAM Jam Tayang : 16.15 I 19.30 Brand Exposures Benefit Spot : -Adliner product- -Spot product- -Closing tuneBenefit Adlibs : -Adlibs product- -Closing Tune-

INTRODUCTION You can enter a subtitle here if you need it 01

INTRODUCTION You can enter a subtitle here if you need it 01

OFF AIR PROGRAM 02

BRAND ACTIVATION PROGRAM 100 KPI : Persons/campus 30-40 KPI : Persons/office 100-200 KPI : Persons/school 200-300 KPI : Persons/HOP (in & out) SAMPLING SELLING BRANDING BRAND POSSIBILITIES

DIGITAL ACTIVATION PROGRAM SIARAN DI LUAR VIRTUAL CLASS 7.6K Views 100 participants GEN ON TRACK 67K Views WEBINAR 100 participants RADIOFEST Hybrid events DJELANG BUKA Live Bidding

BIG CONTENT 2023 Q1 Q2 Q3 Q4

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