New York City

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Table of Contents 01 Who We Are ------------------------------ 3

02 What We Provide ------------------------- 6

03 Noteworthy Success Stories ------------ 12

04 How We Do It ---------------------------- 19

05 Why This Matters ------------------------- 25

06 Unparalleled Success Stories ------------ 27

07 New Developments ---------------------- 40

08 Before & After ----------------------------- 47

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Interior Marketing Group is the largest luxury real estate design and marketing firm in the United States.

who we are

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About Us Founded by Cheryl Eisen in 2007, Interior Marketing Group delivers award-winning interior design, staging, and marketing services that lead to record-breaking sales faster than the market average. As the only interior design firm with custom art and furniture fabrication departments, we also offer luxury turn-key services for long-term rentals and permanent living.

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Award-Winning Designers Our diverse team of multi-disciplinary creatives have received many industry honors and bring to each project experience in architecture, interior design, and fine arts. We are constantly setting imaginative and innovative design standards, making IMG one of the industry’s most sought-after interior design firms.

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We provide tailored design solutions that drive results.

what we provide

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Our Services LUXURY STAGING Staged to sell. Buyer-focused designs coupled with a comprehensive PR and marketing strategy create record-breaking sales faster than any other stager.

LUXURY FURNITURE RENTAL Live in luxury. IMG offers fully furnished luxury rental packages suited to your lifestyle. You’ll be move-in ready in no time.

INTERIOR DESIGN Our award-winning interior designers create distinctive, editorial-worthy spaces designed to suit your lifestyle.

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Incomparable Results SELLS 77% FASTER IMG listings sell 77% faster than the luxury market average.

$4.3 BILLION SOLD IMG has driven over $4.3 Billion in luxury real estate transactions.

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One-Stop Shop

We’ll handle everything needed to get your property to market with speed and ease from contracting work to bespoke art. Plus, we provide buyers the option for a seamless transition into their new home with after-sale services like Luxury Turn-Key and Interior Design.

IMG CONTRACTING

BEFORE

AFTER

ART LOFT

FABRICATION

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World Class Logistics • 60,000 sq ft of private warehouse space • Largest variety of inventory • Dedicated logistics team

Design Versatility

Contemporary

Moody

IMG Signature

Youth

11 Our diverse collection of inventory and uniquely skilled designers allow us to create an array of differentiated design styles, ensuring your property stands out.

Minimalist

Commercial

Mid-Century

Eclectic

Industrial

Outdoor

noteworthy success stories

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Accepted offer 1 day after staging • Sold for $14.95 million

cast iron house ph

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Accepted offer 14 days after staging • Sold for $5.35 million

714 broadway

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Accepted offer 20 days after staging • Sold for $8.95 million

soho duplex ph

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Accepted offer 21 days after staging • Sold for $3.375 million

570 broome

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Accepted offer 18 days after staging • Multiple offers within first 2 weeks • Sold for $6.688 million

duplex ph

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Accepted offer 20 days after staging • Sold for $4.51 million

flatiron luxury

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IMG has the largest social and marketing presence in the real estate and design industry.

how we do it

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Great Staging Only Works If People See It IMG ranks #1 by Reach, Share of Voice, and Ad Value

19.51%

76.55%

3% 1 . 1 % 8 8 1. 4% 0.9

Total Share of Voice of all articles mentioning the staging firm YTD 2022

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Largest Marketing Reach Reach on social media

132K

Reach through email marketing

11K

newsletter subscribers

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Largest Social Presence in the Design & Staging Industry IMG VS OTHER STAGING COMPANIES (FOLLOWERS)

IMG has the most Follower reach of any staging company in the industry

142% MORE FOLLOWERS than any stager in the industry

IMG VS OTHER STAGING COMPANIES (AVERAGE VIEWS PER POST)

IMG video content receives on average 23.6K views per post while our competitors average 3.2k views per post

152% MORE VIEWS than our competitors

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Listing Feature Opportunities

82.9 MILLION MONTHLY SITE VISITS

76.7K SUBSCRIBERS

2.68 MILLION VIEWERS

Selected Press

24 • Exposure for your listing, that no other firm can match

Sarah Jessica Parker’s former NYC home seeks new owner for $5.5M

Exclusive: This $33 Million Penthouse Is Tallest on NYC’s Upper East Side

A Former Disney Ranch Lists for $61 Million, New York City Sales Slump, and More Real Estate News

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77% faster means your listing spends fewer days on the market providing the highest return on investment.

why this matters

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77% Faster High-end design + targeted marketing means your listing spends fewer days on the market providing the highest return on investment.

Luxury market average days on market

= 536 DAYS IMG average days on market

= 119 DAYS

unparalleled success stories

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Sold $35 Million fully furnished

south beach PH

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Sold $42 Million all cash fully furnished

baccarat PH

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Sold $44 Million

Pierre ballroom PH

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Mega mansion sold $49 Million fully furnished

Palm beach mansion

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Sold over $20 Million Featured in

Woolworth tower

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#1 largest contract of the month • Sold for $35 million

35 hudson yards

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Over asking price with record-breaking PPSF • Sold for $7 million

soho penthouse

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#1 largest contract of the week • Sold for $16.99 million

one madison

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Over asking price with multiple offers • Sold for $11 million

west village townhouse

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#1 largest townhouse contract of the week in Brooklyn • Sold for $9.995 million

brooklyn heights

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Sold 1 month after staging • Sold to the founder of HGTV fully furnished

one57

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#3 largest contract of the week • Sold for $16 million • Sold record-breaking PPSF for building

tribeca penthouse

new developments

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$240 million in building sales

rose hill

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$115 million in building sales

cast iron house

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$90 million in building sales

quay tower

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$117 million in building sales

one57

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$131 million in building sales

woolworth

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$101 million in building sales

432 park

before & after

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142 Duane St

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6 W. 24th St

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75 Bedford St

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807 Park Ave

Our Partners in Real Estate

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Testimonials

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NEW YORK CITY HAMPTONS FLORIDA LOS ANGELES CONNECTICUT DENVER SEATTLE CHICAGO

Award winning interior design firm as seen in:

877.860.5735 | [email protected]